About Pearpop:
Pearpop is redefining how brands harness creators to reach and inspire new audiences. As a full-service creative partner, we combine creative strategy, creator curation, and media amplification to deliver content that moves culture and drives results. With best-in-class creative, unmatched creator access, and a data-driven approach, we craft strategic, insight-driven campaigns backed by full-stack technology and performance media. Whether acting as a standalone creator solution or an extension of your team, Pearpop ensures every campaign is seamless, impactful, and culturally relevant.
Working at Pearpop
We're bringing together a smart and passionate team of creative builders to join us as we are a growth-stage, high-performance startup. In addition to competitive salaries, we have all the good stuff – equity, generous health and dental insurance, 401(k), and unlimited PTO. This is a hybrid role based in our headquarters in Los Angeles; fully-stocked with snacks, beverages, cold brew.
Key Responsibilities
This is a leadership role within the Pearpop Creative team, responsible for shaping the creative vision and strategic direction of creator-driven campaigns for our brand partners. You'll work in close collaboration with our VP of Creative, creative strategists, graphic designers, paid media, client services, and business development teams to develop innovative, culturally relevant campaigns that deliver results.
Along with VP of Creative, you'll lead the creative direction for projects from concept through execution, developing innovative campaigns, digital activations, content series, and branded experiences that leverage the creator economy
Clearly conceptualize and present compelling creative concepts and strategic narratives to both internal teams and clients, commanding the room with confidence and clarity
Stay ahead of pop culture, UGC trends, platform innovations, and the evolving creator landscape to continuously push creative thinking forward
Develop and maintain strong client relationships, serving as a trusted creative partner and advisor on brand strategy and creator marketing initiatives
Mentor and manage a team of creative strategists, providing guidance on strategy development, creator briefs, and presentation excellence
Produce structured, campaignable ideas that inspire creators while maintaining brand integrity and delivering against KPIs
Collaborate across cross-functional teams to ensure projects align with brand guidelines, marketing objectives, and Pearpop's creative standards
Take on multiple projects simultaneously in a fast-paced startup environment, managing priorities and wearing different hats as needed
Champion creative excellence and inspire our team and clients with new thinking, cultural insights, and a positive, collaborative attitude
Leverage modern tools including ChatGPT, Claude, Copilot, and other AI platforms in ideation and creative development workflows where appropriate
What You Bring to the Table
6-10 years of experience as a writer, art director, or creative strategist at a creative advertising agency, with deep understanding of social-first and creator-driven marketing
Proven track record in developing and executing strategic creative campaigns for major brands, particularly in the social media and digital space
Excellent conceptual and strategic thinking skills, with a portfolio showcasing innovative work across multiple platforms and formats
Strong leadership experience, with the ability to mentor creative talent and elevate team output
Exceptional communication and presentation skills, with the confidence to articulate creative vision to clients and internal stakeholders
Experience building and maintaining client relationships, understanding business needs, and translating them into creative solutions
Active engagement in the creator space with strong knowledge of UGC, branded content, and platform-specific trends
Self-starter mentality with the ability to manage multiple projects, adapt to changing requirements, and thrive in a startup environment
Experience working with cross-functional teams including strategy, design, media, and business development
Experience working for brands within the Tech category is a plus
Proficiency in Microsoft 365 suite of products, Figma, and Google products
Startup experience or demonstrated ability to be flexible, resourceful, and hands-on when needed
Knowledge of the latest ad industry trends, technologies, and best practices in creator marketing and social media advertising
Compensation
Base: $125,000-$135,000 + Benefits
Pearpop is an equal opportunity employer. We are committed to creating an inclusive and welcoming environment. All employment is decided on the basis of qualifications, merit, and business need. pearpop celebrates and embraces diversity.
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