Client Director, Strategy
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
1713 - Client Director - Strategy
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About Mindshare: A Leading WPP Media Brand
Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.
Role Summary and Impact
The Strategy Client Director is a senior strategic and commercial leader operating across Unilever Beauty and Wellbeing, FirstGroup (trains) and GROW Mindshare’s specialist brand growth unit.
You will act as a trusted advisor to senior marketing leaders, founders and business stakeholders, ensuring communications strategy is directly aligned to growth ambition, investment priorities and long term value creation.
Across Unilever Beauty and Wellbeing, you will support the organisation’s transformation toward building culturally relevant, meaningfully different brands, ensuring media plays a central role in driving desire and commercial impact.
Within GROW, you will partner with founder led, start up and scale up businesses such as Wild, Liquid IV and Huel, helping them scale through the right balance of brand building and performance investment.
For South Western Railway (part of First Group) to you will help develop omnichannel media plans, focused on rebuilding passenger confidence and promoting leisure travel. This includes identifying data-driven insights to enhance customer experience and optimise targeting across audience segments.
You will also contribute to agency growth, supporting prospecting and new business conversations where relevant.
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
About the role:
- Lead strategic responses with the account team to ensure high-quality strategic and executional output
- Ensure that the strategic approach is ‘full funnel’ and connected across consumer journey, capturing both short and long term outcomes and commercial impact.
- Develop an empathetic understanding of audiences to unlock insights that inform strategy.
- Work with teams to define a strategic approach to holistic measurement and testing
- Focus on innovation by working with teams to develop and activate opportunities that align with client objectives
- Proactively provide updates on emerging media innovations, opportunities, and changes in the media landscape
- Seek opportunities to grow existing client scopes and services where relevant to drive business growth
- Contribute to new business efforts as needed, engaging senior stakeholders with commercially credible strategic thinking .
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
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