Is the Content & Communications Manager role at Littlesprouts remote?

The Content & Communications Manager role at Littlesprouts is an on-site position located in Lawrence, MA.

What is the salary range for Content & Communications Manager at Littlesprouts?

The salary range for the Content & Communications Manager position at Littlesprouts is USD 70,000 - 80,000 per year.

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Content & Communications Manager

$70k - $80k USD

LittlesproutsLawrence, MA1d ago

Title: Content & Communications Manager

Department: Marketing & Communications

Reports To: Director of Marketing & Communications

Supervisory Position: No

FLSA Status: Exempt

Employment Type: Full-Time

Salary Range: $70,000 - $80,000

Location: Hybrid (3 days/week in Lawrence, MA)

Babilou Family US is part of the global Babilou Family network and brings a local, community-focused approach to early childhood education through our Little Sprouts, Building Blocks, and Heartworks schools. We are looking for a proactive and collaborative team member who will support our mission and contribute meaningfully to this role. Content & Communications Manager will own our brand storytelling across digital and internal channels. You’ll drive everything from content strategy to execution, developing the frameworks and calendars that power consistent, high‑impact communication.

Our work is guided by our educational approach, Sustainable Education®, which bridges research and daily practice to help children thrive and lay the foundation for lifelong learning. We’re in what we like to call the science of children. Everything we do is rooted in research about how young minds grow—how they learn, connect, and build the skills that last a lifetime. We also lead our HONOR values: Humility, Open-Mindedness, Nurture, Ownership, and Recognition. This guiding framework fosters an environment where educators, children, families, and partners feel valued, empowered, and inspired to grow.

What We Will Achieve Together:

Consistent Messaging. Bring our three school brands to life through consistent messaging and tone across all parent-facing channels.

Showcase Quality. Showcase our educational value from infancy through pre-K and establish our schools as a top choice for families.

Build Trust. This role will communicate with parents in a way that builds trust and enhances the full parent journey.

What you’ll do:

Content Strategy & Calendar Ownership

Develop and manage a cross-channel content strategy aligned to enrollment goals

Create and maintain a content calendar spanning social media, email, website, and key campaigns

Ensure consistent messaging and tone across all parent-facing channels

Social Media

Own social media content end-to-end: planning, writing, scheduling, and posting

Monitor and moderate comments and messages, escalating as needed

Partner with design and agency teams on creative assets

Track engagement and help optimize content over time

Parent-Facing Content & CRM

Own B2C nurture journeys for prospective and enrolled families

Write and optimize email campaigns, automated nurture series, and CRM communications

Collaborate with marketing operations to improve performance and conversion

Website & Content Management

Manage website content updates and new page creation

Write and edit parent-facing copy that is reassuring, approachable, and enrollment focused

Ensure content remains accurate and on brand across locations and programs

Creative & Collateral Development

Collaborate with external design agencies to produce brochures, flyers, ads, and

Digital Assets

Write creative briefs and provide thoughtful feedback

Translate strategy into clear, compelling, parent-friendly messaging

Other job-related duties or tasks as assigned

Required & Preferred Qualifications:

4–7 years of experience in content marketing, communications, or lifecycle marketing

Strong B2C writing experience (parent-, family-, or education-focused a plus)

Experience owning content calendars and managing content across multiple channels

Hands-on experience with social media management and moderation

Comfortable working in a lean, fast-moving team

Organized, proactive, and comfortable taking initiative

Experience working with creative or design agencies is a plus

Writing Samples: Please include 1–2 writing samples that demonstrate B2C communication, ideally for parents or families (email, web, or social)

Work Environment & Physical Requirements:

Lift or move items up to 20 lbs

Work in environments where children, families, and staff are present

Travel locally up to 25% of the time

#LI-HYBRID

We’re Growing! Babilou Family US is a subsidiary of Babilou Family, a global network of 1,200 early education and child care centers operating as Little Sprouts LLC, Building Blocks Early Learning Centers, and Heartworks Early Education. We provide award-winning early education and child care across 41 New England schools. Through the experience and talents of over 1,000 early education professionals and in partnership with nearly 4,500 families, we are on a meaningful journey to create optimal learning spaces where children ages 0-5 can learn, grow, and thrive.

Legal Notice

We are an equal opportunity employer and value a workplace where everyone feels welcome. Employment here is offered on an at‑will basis, meaning either the employee or the company may end the relationship at any time, with or without cause or notice, consistent with applicable state and federal laws.

Content & Communications Manager

What We Will Achieve Together:

What you’ll do:

Required & Preferred Qualifications:

Work Environment & Physical Requirements:

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