Head of BDR
About Abacum
Abacum is the leading Business Planning solution for finance teams to drive performance. By automating reporting, enabling collaboration, and simplifying planning and forecasting, we help finance teams shift from number crunching to driving strategic decisions.
Founded in 2020 by two former CFOs, we’ve grown into a global team of 100+ people across 30+ nationalities. Headquartered in New York, we have offices in London and Barcelona. We’re trusted by industry leaders such as Dish Networks, Strava, BetterUp, Kajabi, JG Wentworth, Abridge, Cortex, and hundreds more.
We have raised over $100m, closing in June 2025 our $60M Series B, led by Scale Venture Partners, with the strong participation of Cathay Innovation, Y Combinator, Atomico, Creandum, and angel operators from Adyen, Zapier, and Twitch.
Our mission is ambitious and we can’t do it alone - join Abacum as we build the future of Business Planning!
What You’ll Do
Build & Scale the Outbound Engine
Own outbound pipeline generation across ICPs, segments, and regions
Design and continuously refine outbound plays, sequences, and account strategies.
Partner with Marketing and Sales to align outbound with ICP, messaging, and revenue priorities
Lead & Develop the BDR Team
Coach, mentor, and performance-manage a team of 6 BDRs
Build a culture of excellence, accountability, experimentation, and learning
Hire, onboard, and ramp future BDRs as the team scales
Modernize with AI & Automation
Leverage AI-powered tools for research, personalization, sequencing, scoring, and prioritization
Introduce automation to eliminate low-value manual work and increase rep productivity
Continuously test new tools, workflows, and signals to improve conversion and efficiency
Operational Rigor & Metrics
Define clear goals, KPIs, and forecasting for outbound pipeline
Track performance across activity, conversion, quality, and downstream impact
Build dashboards and operating cadences that drive clarity and accountability with a extreme focus on these performance metrics:
Call volume & activity benchmarks
Meetings Scheduled/Completed
Qualified Leads Accepted (SQLs)
Pipeline: Sales Qualified Opportunities (#SQOs) and pipeline value ($)
Conversion Rates (Call-to-Meeting, Email-to-Meeting)
Cross-Functional Leadership
Partner closely with Sales, RevOps, and Marketing on targeting, handoffs, and feedback loops
Provide frontline insights to improve messaging, positioning, and product narratives
Act as the voice of outbound in GTM planning and execution
What Success Looks Like
A repeatable, scalable outbound motion generating high-quality pipeline
BDRs who are confident, productive, and growing in their craft
Clear visibility into what’s working, what’s not, and why
AI and automation meaningfully improving speed, quality, and rep effectiveness
Outbound becoming a strategic growth engine—not just an activity center
What We’re Looking For
Skills & Experience
5–10 years leading outbound SDR/BDR teams in B2B SaaS
Experience selling into the office of the CFO/finance, FP&A, or adjacent B2B personas
Proven experience building or rebuilding outbound motions from the ground up
Track record of hitting (and scaling) pipeline targets
Demonstrated understanding of outbound fundamentals (segmentation, sequencing, personalization, qualification)
Strong coaching and people leadership skills: Ability to motivate a team, provide constructive feedback, and drive performance in a high-pressure environment.
Have operated in fast-moving, high-growth environments.
Hands-on experience with AI-powered sales tools and automation: Salesforce, SalesLoft, Unify, Orum, Apollo, Clay.
Curious, experimental, and data-driven
Experience scaling teams across regions
Why Abacum
Massive market opportunity with strong product-market fit
Modern, AI-native platform that customers genuinely love
Leadership team that values experimentation, ownership, and outcomes
Real autonomy to design and run outbound “the right way”
Competitive compensation, equity, and growth upside
Benefits
- Competitive compensation including equity package
- Competitive vacation policy
- Access to Meditopia
- Hybrid working model and flexible working hours
- Personal development including language courses
Our Values
Customer Obsession: We share the understanding that Abacum's sole purpose is to create value for customers and relentlessly deploy all creativity and energy to that end.
Audacious Ambition: We dream big and embrace discomfort. We assume risks, make on-time mistakes and learn how to methodically accomplish our goals.
Good People: We are self-reflective and praise diversity of thought. We don't justify the end with the means and know where to draw the line. We have fun every day.
Tough Love: We truly care for everyone in the team and embrace honest feedback and radical candor as ways to genuinely help each other.
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.