Head of Sales

Head of Sales

Level: Senior Leadership Role
Salary: £45,000 - £55,000
Location: Office based – Cheshire

An established and highly respected market leader in Spill Control, Compliance and Environmental Protection is entering a period of accelerated growth across the UK and Europe. To support this expansion, we are seeking an exceptional Head of Sales to shape, lead and deliver a high-impact commercial strategy.

This is a pivotal leadership role for a commercially driven individual who thrives on building strategy, inspiring people and delivering results. You will take ownership of sales performance across B2B and B2C channels, elevating premium market positioning while driving sustainable, profitable growth.

The Opportunity

As Head of Sales, you will sit at the heart of the organisation’s growth agenda. You will define and execute a cohesive sales plan, build high-performing teams and strengthen long-term customer relationships — ensuring the business continues to be recognised as the most trusted name in its sector.

This role combines strategic leadership with hands-on execution, offering real influence, autonomy and visibility at leadership level.

Key Responsibilities

Commercial Strategy & Growth

• Shape and deliver a sales strategy aligned to ambitious growth plans
• Identify new markets, partnerships and commercial opportunities
• Build robust forecasts, manage pipelines and drive consistent performance
• Lead, coach and inspire the sales team to exceed monthly and annual targets
• Embed a culture of accountability, collaboration and continuous improvement
  

Customer & Market Leadership

• Strengthen relationships with key national accounts
• Oversee and enhance the end-to-end customer journey
• Represent the business at trade shows, industry events and networking forums
• Work closely with Marketing to align campaigns, brand messaging and lead generation
• Collaborate with Operations to ensure exceptional delivery and customer satisfaction
  

Operational Excellence

• Own CRM processes and champion best practice
• Deliver insightful monthly sales reports to the leadership team
• Lead monthly sales meetings, providing coaching and mentoring to develop individual capability
• Occasional overnight stays required for trade shows, exhibitions and field visits. This is rare, however, as expansion evolves it may be required occasionally.

Requirements

• Proven success leading and developing sales teams, ideally within Health & Safety, Compliance, Environmental or Technical Solutions
• Strong commercial acumen with the ability to translate strategy into action
• Confident communicator and negotiator at all levels
• Highly capable in forecasting, reporting and pipeline management
• Experienced people leader with a coaching-led approach
• Comfortable operating in a fast-paced, growth-focused environment

Personal Attributes

• Confident, credible and influential
• A natural problem solver with a proactive mindset
• Motivational leader who brings energy, focus and accountability
• Adaptable, resilient and results-driven
• Operates with integrity, transparency and strong values
• Leadership and Management to drive a team

Benefits

• Senior leadership role with real influence and autonomy
• Opportunity to shape the future of a premium, trusted brand
• High-growth environment with clear ambition and momentum
• Chance to build and lead a best-in-class sales function
• Become part of a friendly and caring team