Head of Social Growth
Leland’s mission is to unlock human potential by making the world’s expertise more accessible. We do that through a platform that connects people with coaching, content, and courses that can can help them achieve their most ambitious career and educational goals. Since our founding in 2021, we’ve helped tens of thousands of people reach their most ambitious goals, raised $19M from world-class investors, and built the industry leader in educational and career coaching.
We’re looking to add an ambitious team member to our hard-working growth team. If you are an aggressive, creative, and driven executor, who wants to build a killer Social engine and team, you will love this role. Leland is growing very quickly and we are on a mission to help everyone reach their career and educational goals.
Responsibilities
Craft Leland’s brand, voice, and reputation online
Own and 10x existing social growth channels
Identify and experiment with new social growth channels, content types, viral loops, and tactics
Build and optimize scalable content systems and teams to amplify the Leland brand
Dive deep into platform ecosystems and algorithms to determine winning strategies
Leverage data to measure results, learn quickly, and iterate on what’s effective
Work cross-functionally across the growth, product, and operations teams to support broader growth initiatives
Qualifications
2–8 years of experience in a growth, marketing, strategy, or entrepreneurial role
Able to move fast and figure things out with little direction
Ability to build and manage systems and teams
Strong writing skills: Can tell stories that engage and convert
Highly creative, curious, and experimental
Technically savvy and able to leverage technology to automate and scale efforts
A self-starter who thrives in ambiguity and loves building things from scratch
Ability to execute and think strategically
Analytical mindset: Love data and can use it to guide your decisions
Why Leland?
Join a high-growth consumer startup focused on helping people achieve their goals by connecting them with expert coaches
Opportunity to take part in building a world-class team
A collaborative, high-energy environment where your contributions have a direct impact
The chance to join a passionate team helping people achieve their career and educational dreams
Leland is an equal opportunity employer. We encourage candidates of all backgrounds and demographics to apply.