Market Expansion
About Aspora
People on the move deserve a bank that moves with them. Since 2022, Aspora has been building a borderless financial operating system that makes money as mobile and transparent as its users.
Backed by influential venture capitalists like Sequoia Capital, Greylock Partners, Hummingbird Ventures, Y Combinator & Global Founders Capital. We're a team of 75+ across India, the UK, the UAE, EU and the US, working with extreme ownership, radical candour, and an obsession with customer impact.
We celebrate builders who question assumptions, ship fast, and turn regulatory complexity into elegant solutions. If you’re driven to redefine what global banking can be, we’d love to build the future with you.
About the Role
You will work directly with the Founder & CEO to lead Aspora’s market expansion initiatives. From identifying and assessing new diaspora/local markets to setting up full-scale operations. This is a high-impact, high-ownership role at the center of Aspora’s growth strategy, combining strategic market scoping with hands-on market launch execution.
Your mandate will include market research, regulatory and legal enablement, infrastructure setup, and operational readiness to ensure Aspora’s successful entry and sustainable growth in new geographies. You will also be responsible for developing the value proposition, ideal customer profiles (ICP), and product roadmap, collaborating with the product team for product development and testing, and working closely with the growth team for branding and market launches. You will collaborate closely with all internal teams (Product, Growth, Operations, Compliance, Legal, Partners, Investors, etc.) as well as external stakeholders (regulators, banking partners, vendors) to deliver end-to-end market launches.
We’re looking for someone who can think like a strategist and execute like an operator, navigating ambiguity, building from zero to one, and ensuring that every new market is set up for long-term success.
What you’ll own
Market Scoping & Strategy
Identify, evaluate, and prioritize diaspora markets based on opportunity size, competitive landscape, and regulatory feasibility
Conduct deep-dive market research covering customer segments, local partners, compliance requirements, and payment infrastructure
Develop business cases and go-to-market plans with clear financial and operational projections
Market Launch Execution
Lead the end-to-end setup of new markets, including regulatory approvals, licensing, banking partner onboarding, payment infrastructure, and compliance frameworks
Coordinate with Legal and Compliance teams to meet local laws and ensure operational readiness
Establish relationships with key partners, vendors, and government agencies to enable smooth market entry
Cross-Functional Leadership
Act as the bridge between product, engineering, marketing, operations, and compliance to align launch activities with Aspora’s vision
Build launch roadmaps, set timelines, and manage execution to hit critical milestones
Troubleshoot operational bottlenecks and adapt plans to evolving market conditions
Performance Tracking & Market Optimization
Define and monitor KPIs for new market performance post-launch
Continuously analyze market data to refine strategies and drive sustainable growth
Implement scalable processes to replicate successful market entry playbooks in future expansions
Value Proposition & Product Strategy
Develop the value proposition and ICP for new markets, ensuring alignment with Aspora’s overall growth strategy
Collaborate with the product team to develop and test new products tailored to target markets
Branding & Market Launch Coordination
Partner with the growth team to develop branding strategies and execute market launches
Align product development and marketing efforts to ensure cohesive, impactful go-to-market strategies
Who you are
5+ years of experience in market expansion, strategic operations, management consulting, investment banking, or similar high-growth environments.
Personal interest and knowledge of the Filipino diaspora
Proven track record of launching new markets, products, or geographies, ideally in fintech or regulated industries.
Strong understanding of regulatory, legal, and operational considerations in international expansion.
Excellent research, analytical, and problem-solving skills. You are able to turn insights into actionable plans.
Exceptional communication and relationship-building abilities, comfortable engaging with regulators, partners, and internal stakeholders.
Hands-on, low-ego, high-energy operator who thrives in ambiguous, fast-paced environments.
Why Aspora?
Opportunity to drive expansion and growth in a fast-growing, international fintech scale-up
Highly competitive salary. Generous equity package aligned with seniority and impact
Full Private Healthcare
Professional development budget and learning stipends
Wellness benefits, team bonding initiatives, international team offsites