Marketing Coordinator

We are a female-founded and owned startup sleep-wellness brand out of California offering award-winning weighted sleep products. Our hero product, The Weighted Blanket for your Eyes, offers all the benefits of a weighted blanket in a strap-free sleep mask that can be worn on your side. Our other product, BODY, also offers all the benefits of a large weighted blanket in a chest-sized pod.

We are passionate about good sleep. We’re on a mission to share one of the best kept secrets to natural stress relief and better sleep. Our simple, innovative sleep products will surprise and delight even the biggest skeptic.

ABOUT THE ROLE

We’re seeking a Marketing Coordinator to join our growing team. This role is key to keeping our marketing initiatives running smoothly while supporting creative campaigns. It’s perfect for a detail-oriented self-starter who’s excited to contribute to both execution and ideation.

This position offers room to grow into more strategic responsibilities as our team expands.

RESPONSIBILITIES

Email Marketing

• Assist in planning, building, scheduling, and deploying email campaigns.
• Coordinate campaign assets, approvals, and audience segmentation.
• Support copywriting for subject lines, headlines, CTAs, and light body copy.
• QA emails/SMS for accuracy, functionality, and brand alignment before launch.
• Support A/B testing, personalization, and triggered emails.

Project & Campaign Coordination

• Manage timelines, tasks, and dependencies for marketing initiatives.
• Maintain marketing calendars for content, product launches, and promotions.
• Facilitate cross-team communication to ensure deliverables are met.
• Track vendor work, invoices, and budgets as needed.

Creative Support

• Brainstorm campaign themes, content ideas, and promotional assets.
• Help coordinate content shoots, including preparing shot lists, ordering props, organizing products, and managing logistics.
• Support influencer and creator content collection, ensuring assets meet brand needs and are properly filed.
• Assist with gifting initiatives to fuel organic content generation.

Administrative & Operational Tasks

• Maintain organized digital asset libraries, marketing documentation, and files.
• Maintain highly organized Google Drive folders, ensuring marketing assets follow consistent naming and structure.
• Keep ongoing documentation of workflows, shot lists, and creative processes for team visibility and efficiency.
• Assist with sample coordination, product shipments, and vendor communication.
• Take meeting notes, prepare status reports, and support general marketing operations.
• Respond to emails, manage ad-hoc requests, and support special projects as assigned.

Requirements

• 1–3 years of experience in marketing, communications, or a related field (internships welcome).
• Excellent organizational skills with the ability to manage multiple priorities.
• Experience with email marketing platforms.
• Basic design skills (Canva, Adobe Creative Cloud, or similar).
• Strong written and verbal communication skills.
• Proactive, flexible, and eager to learn in a fast-paced environment.
• Comfortable working in a small, collaborative team with a growth mindset.