Marketing Specialist, AWS & Industry Content
Why NeuraFlash, Part of Accenture:
At NeuraFlash, Part of Accenture, we are redefining the future of business through the power of AI and groundbreaking technologies like Agentforce. As a trusted leader in AI, Amazon, and Salesforce innovation, we craft intelligent solutions—integrating Salesforce Einstein, Service Cloud Voice, Amazon Connect, Agentforce and more—to revolutionize workflows, elevate customer experiences, and deliver tangible results. From conversational AI to predictive analytics, we empower organizations to stay ahead in an ever-evolving digital landscape with cutting-edge, tailored strategies.
We are proud to be creating the future of generative AI and AI agents. Salesforce has launched Agentforce, and NeuraFlash, Part of Accenture, was selected as the only partner for the private beta prior to launch. Post-launch, we’ve earned the distinction of being Salesforce’s #1 partner for Agentforce, reinforcing our role as pioneers in this transformative space.
Be part of the NeuraFlash, Part of Accenture journey and help shape the next wave of AI-powered transformation. Here, you’ll collaborate with trailblazing experts who are passionate about pushing boundaries and leveraging technologies like Agentforce to create impactful customer outcomes. Whether you're developing advanced AI-powered bots, streamlining business operations, or building solutions using the latest generative AI technologies, your work will drive innovation at scale. If you’re ready to make your mark in the AI space, NeuraFlash, Part of Accenture is the place for you.
NeuraFlash is looking for a highly skilled Content Marketing Specialist to support our rapidly growing AWS practice. This role is perfect for a content-focused marketer with strong writing abilities, a deep understanding of AWS (especially Amazon Connect and the broader AI/GenAI ecosystem), and experience developing high-impact B2B content that accelerates sales cycles and strengthens partner relationships.
This role requires a strong focus on industries, understanding the unique needs, pain points, regulations, and priorities of key verticals such as financial services, retail, and energy/utilities. You’ll translate that industry knowledge into tailored content, compelling use cases, and messaging that feels purpose-built for each audience.
You will collaborate closely with AWS stakeholders, NeuraFlash GTM leaders, product experts, and our in-house creative teams to produce compelling content and campaigns for the AWS ecosystem. This includes thought leadership, sales enablement, partner-facing materials, event content, and demand generation assets that clearly articulate NeuraFlash’s value and differentiation in the market.
What You’ll Do
Content Strategy & Execution
- Develop and document a content strategy aligned to AWS partnership priorities, field needs, and NeuraFlash’s GTM goals.
- Create high-quality, conversion-driven content across a wide range of digital channels (email, web, blog, social), supporting the marketing and sales funnel from awareness to opportunity acceleration.
- Serve as a content architect and storyteller—translating complex AWS narratives (Amazon Connect, Bedrock, Lex, agentic AI, GenAI automation) into clear, concise, and compelling messaging.
Content Development & Project Management
- Produce, edit, and manage content assets including:
- Solution briefs, one-pagers, and sales collateral
- Presentations, pitch decks, and AWS-facing enablement materials
- Email campaigns and nurture tracks
- Blog posts, thought leadership articles, and customer success stories
Event materials, webinar assets, and post-event campaign content - Partner with subject matter experts across AWS and NeuraFlash to create content that is technically accurate, resonant, and aligned with brand and partner messaging.
- Maintain a content and editorial calendar that aligns with AWS co-selling motions, marketing campaigns, and product releases.
Digital Campaigns & Performance Optimization
- Build and distribute targeted email and digital campaigns that support AWS account teams, demand gen programs, and vertical GTM initiatives.
- Apply SEO, SEM, and digital best practices to increase discoverability and engagement.
- Track and report on content and campaign metrics—identifying insights to improve pipeline generation and AWS seller engagement.
Cross-Functional Collaboration
- Work closely with AWS teams, NeuraFlash sales, product, and marketing to gather input, validate messaging, and align content with field priorities.
- Support business development initiatives by developing compelling pursuits and enablement materials.
- Participate in GTM planning sessions, training, and content workshops to continually enhance marketing effectiveness.
- Collaborate with Salesforce sales, marketing, and product teams to identify areas of cross-collaboration across both partnerships.
What You Bring
- 3+ years of experience in content development, B2B marketing, or GTM roles (preferably within the AWS ecosystem or cloud/AI technology landscape).
- Strong understanding of AWS, including Amazon Connect and the broader AI/GenAI ecosystem (Lex, Bedrock, agent assistance, automation).
- Exceptional writing and editing skills, with the ability to simplify complex concepts and create content that converts prospects into qualified leads.
- Hands-on experience creating multi-channel content: email campaigns, blogs, whitepapers, sales decks, infographics, and digital assets.
- Familiarity with SEO, SEM, CMS platforms, CRM systems (Salesforce), and email marketing tools.
- Ability to manage multiple projects simultaneously with strong organization and project management discipline.
- Collaborative mindset with the ability to work cross-functionally with global teams, sales teams, and technical stakeholders.
- A proactive, high-energy, self-starter mentality with a passion for cloud, AI, and shaping the future of customer experience technology.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
Why This Role Matters
This position plays a critical role in accelerating NeuraFlash’s AWS marketing engine. Your content will directly influence:
- AWS field awareness and partner engagement
- Pipeline creation for Amazon Connect services and NeuraFlash products
- GTM alignment across AWS, Salesforce, and NeuraFlash
- Our ability to scale demand generation and storytelling across industries and regions
You’ll help shape how AWS sellers talk about NeuraFlash—and why customers choose us.
What’s it like to be a part of NeuraFlash, Part of Accenture?
- Remote & In-Person: Whether you work out of our HQ in Massachusetts, one of our regional hubs, or you're one of over half of our NeuraFlash, Part of Accenture Family who work remotely, we’re focused on keeping everyone connected and unified as one team.
- Travel: Get ready to pack your bags and hit the road! For certain roles, travel is an exciting part of the job, with an anticipated travel commitment of up to 25%. So, if you have a passion for adventure and don't mind a little jet-setting, this opportunity could be your ticket to exploring new places while making a positive impact on clients.
- Flexibility: Do you have to take the dog to the vet, pick up the kids from school, or the in-laws from the airport? We know that a perfect 9-5 isn’t possible. So you have to jump out to do any of those, no problem! We build a culture of trust and understanding. We value good work not the hours in which you get it done
- Collaboration: You have a voice here! If you work with a team of smart people like we do, it’s a no-brainer to take suggestions and feedback on how to keep NeuraFlash, Part of Accenture thriving. Our executive team holds town halls & company meetings where they address any suggestions or questions asked, no matter how big or small.
- Celebrate Often: We take our work seriously, but we don’t take ourselves too seriously. Whether it is an arm wrestling contest, costume party, or ugly holiday sweaters our teams love to have fun. And while we work hard, we don’t forget to slow down and celebrate the big things and the small things together.