Product Manager, Insurance

We’re seeking a customer-focused Product Manager to support and grow InvoiceCloud’s Insurance vertical. This role is responsible for deeply understanding customer needs, defining clear business requirements, and ensuring our solutions reflect the evolving needs of Insurance billers and payers. You will develop deep expertise in Insurance agent workflows and use that understanding to shape a clear product vision, inform feature and design prioritization, and evaluate market opportunities. 

As a key product representative across teams, you will help shape roadmap priorities, support customer-facing initiatives, and drive alignment around product direction and business outcomes. You will collaborate closely with Engineering, Implementations, Integrations, Customer Success, Sales, and Product Marketing to support customer launches, improve vertical workflows, and strengthen end-to-end digital payment experiences. 

Key Responsibilities 

Customer Centric 

• Serve as the Voice of the Customer, gathering insights through interviews, workflow reviews, research, and data analysis. 

• Evaluate customer workflows, competitive dynamics, and partner needs to identify high-impact product opportunities and create actionable product requirements. 

• Partner with UX/UI to translate customer insights and workflow needs into thoughtful interface and experience decisions. 

• Support customer meetings, product demonstrations, and on-site visits that deepen understanding of user needs. 

Takes Ownership 

• Own and prioritize the Insurance product backlog, ensuring alignment with vertical strategy and customer needs. 

• Maintain and communicate the Insurance roadmap, providing rationale for prioritization and expected outcomes. 

• Write clear, actionable user stories, epics, and acceptance criteria that guide Engineering and UX delivery. Facilitate collaboration between Engineering, UX, and business teams by providing context, rationale, and clear expectations 

• Strengthen operational readiness by ensuring internal teams have the inputs, assets, and clarity needed to execute efficiently. 

• Ensure product requirements and documentation reduce rework and cycle time. 

• Define and track success metrics to evaluate impact and inform future prioritization. 

Innovative 

• Use A/B tests, analytics, surveys, and usability studies to evaluate opportunities and iterate quickly. 

• Identify Insurance-specific workflow challenges and propose innovative solutions. 

• Leverage GenAI to accelerate creation of user stories, analyze customer feedback at scale, and surface insights. 

• Explore emerging trends in the Insurance and payments space to inform design and long-term direction 

Qualifications 

• 4+ years of SaaS product management experience 

• 2+ years of experience in the Insurance industry. 

• BA/BS in Computer Science, Engineering, Business, or related fields; advanced degree preferred. 

• Experience using analytics, instrumentation, and user research to guide product decisions. 

• Strong quantitative, analytical, and competitive research skills. 

• Exceptional communication skills with the ability to articulate both strategic vision and tactical detail. 

• Demonstrated ownership mentality with attention to detail and a passion for product excellence. 

Benefits:  

We offer a competitive benefits program including: 

• Medical, dental, vision, life & disability insurance 

• 401(k) plan with company match 

• Flexible Time Off (FTO), wellbeing days, paid holidays, and summer Fridays 

• Mental health resources 

• Paid parental leave & Backup Care 

• Tuition reimbursement 

• Employee Resource Groups (ERGs)