Product Manager - New Markets

Education changes lives. But tech hasn’t lived up to its promise, yet. At Kognity, we’re here to change that.

We’re a 125-person EdTech scale-up powering learning in 120+ countries. Our intelligent platform combines rich pedagogy with smart AI to help students and teachers thrive, from international schools to US high schools.

Why Kognity?

• Build AI-driven solutions that improve learning.

• Your work will have a global impact.

• You will work with brilliant, hard-working people who care deeply about what they do.

• You will get better at what you do; everyone is expected and supported to learn and improve constantly.

What you’ll do:

• Lead new market entry initiatives, identifying and evaluating opportunities for new markets and product lines

• Drive early-stage market research to assess opportunity size, segmentation, and competition

• Validate product viability and desirability through early prototypes and iteration towards product–market fit

• Collaborate closely with commercial teams to define go-to-market strategies for new launches

• Design scalable frameworks and processes for measuring and improving product–market fit

• Evaluate and recommend whether to continue or sunset new product lines based on performance and fit

What we’re looking for:

• Solid experience in product management and market entry, owning digital products end to end

• Experience within education or other purpose-driven sectors is a plus

• A strong collaborator experienced in cross-functional environments (tech, design, content, commercial)

• Strategic thinker with an entrepreneurial, outcome-driven mindset

• Excellent communicator who can balance user needs, technical feasibility, and business goals

• A curiosity for AI and a drive to experiment with new tools to enhance creativity, decisions, and execution.

How we hire

1. Discovery call with a Recruiter

2. Hiring manager discussion

3. Case study

4. Values discussion

5. Leadership talk

Our Values

• We take ownership

• We leverage AI

• We drive customer value

• We are transparent

• We take care of ourselves and each other

Benefits

• Truly Hybrid — work from our Stockholm office when you like.

• ITP Pension Plan with Nordnet

• Yearly budget of 5,000 SEK to spend on health-related services.

• 30 days of paid vacation every year

• Full pay sick leave starting on day 1

Every qualified person will be evaluated regardless of age, gender, identity, nationality, ethnicity, sexual orientation, disability status or religion. We’re committed to building a diverse, inclusive team and welcome people of all backgrounds, experiences, perspectives, and abilities.

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