Product Marketing Manager

Profound is on a mission to help companies understand and control their AI presence. We’ve created a new category, and we need a storyteller to help define it for the world. As part of our Product Marketing team, you’ll focus on how customers experience Profound after they buy-driving adoption, engagement, advocacy, and community. You’ll work cross-functionally across Product, Success, and Sales, crafting narratives and programs that ensure customers see value quickly and stay deeply engaged.

What You’ll Do

• Lead product launches and adoption campaigns that turn new capabilities into everyday customer habits.

• Develop and refine onboarding programs that set customers up for success from day one.

• Create activation and engagement playbooks with Success and Growth teams to deepen product usage.

• Build customer stories and advocacy programs that highlight impact and amplify champions.

• Partner with Product to incorporate feedback loops from active customers into roadmaps and launches.

• Drive community initiatives that connect customers with each other and with the Profound team.

• Help shape the foundations of our PLG (product-led growth) motion by identifying activation levers inside the product.

Who You Are

• A sharp, structured thinker and exceptional communicator.

• Obsessed with understanding customers and helping them unlock value.

• Curious and empathetic, with an editorial instinct for what stories resonate.

• Experienced working cross-functionally with Success, Product, and Sales.

• Passionate about AI and how it’s changing the way people search and discover.

• Comfortable moving fast, iterating quickly, and making decisions with imperfect information.

• Bonus: Background in customer marketing, advocacy, or community building.

This is an on-site role in our Union Square NY office, designed for builders who thrive on speed, iteration, and impact.