Retail and Events Marketing Manager - South Bend, IN

Renewal by Andersen is the full-service replacement window division of Andersen Windows. We are looking for a hands-on leader to manage and grow our Event & Retail marketing program in the Northern Indiana market.

This is a field-based leadership role for someone who enjoys leading people, building structure, and driving results across multiple locations and environments. In this role, you will lead teams in retail locations, events, and community partnerships, building structure, driving performance, and developing people.

Starting Range

55k-70k/year

Expected Earnings w/Compensation

110k-140k/year

What You’ll Do

· Lead and manage a team of 20–40 Brand Ambassadors and Supervisors

· Spend time in the field supporting retail locations, events, and community partnerships

· Plan, execute, and evaluate performance for the Event & Retail program

· Hire, train, and develop Brand Ambassadors and Supervisors

· Set clear expectations and hold the team accountable to performance goals

· Adjust strategies based on seasonality and market needs

· Provide regular feedback, coaching, and performance discussions

· Partner with leadership to forecast results and improve conversion

· Travel throughout the Northern Indiana market weekly (no overnight travel)

What We’re Looking For

Required:

· 1–3+ years of experience leading or managing a team

· Experience working in a structured environment (retail, field sales, events, or multi-site operations)

· Comfortable managing teams in the field

· Strong communication and people-leadership skills

· Ability to take ownership of results and adapt when things change

· Valid driver’s license and reliable transportation

Nice to Have (Not Required):

· Experience building or scaling teams

· Business development or growth-focused background

· Event, retail, or field marketing experience

· Familiarity with CRMs or workforce tools (training provided)

Schedule & Travel

· Flexible schedule including evenings and weekends

· Weekly travel within the Northern Indiana market

· No overnight travel required

Compensation & Benefits

· Competitive base salary plus performance bonus

· Medical, Dental, Vision, Life Insurance

· 401(k) with company match

· Paid time off

· Supportive team culture

· Annual incentive trips

Why You’ll Like This Role

· High-impact leadership role with visibility

· Opportunity to build and lead a large team

· Mix of strategy and hands-on field leadership

· Clear goals and support from leadership