Senior Director, Distribution and Growth Marketing
Cerebras Systems builds the world's largest AI chip, 56 times larger than GPUs. Our novel wafer-scale architecture provides the AI compute power of dozens of GPUs on a single chip, with the programming simplicity of a single device. This approach allows Cerebras to deliver industry-leading training and inference speeds and empowers machine learning users to effortlessly run large-scale ML applications, without the hassle of managing hundreds of GPUs or TPUs.
Cerebras' current customers include top model labs, global enterprises, and cutting-edge AI-native startups. OpenAI recently announced a multi-year partnership with Cerebras, to deploy 750 megawatts of scale, transforming key workloads with ultra high-speed inference.
Thanks to the groundbreaking wafer-scale architecture, Cerebras Inference offers the fastest Generative AI inference solution in the world, over 10 times faster than GPU-based hyperscale cloud inference services. This order of magnitude increase in speed is transforming the user experience of AI applications, unlocking real-time iteration and increasing intelligence via additional agentic computation.
About The Role
We are seeking a Senior Director of Distribution & Growth Marketing to architect and scale our global demand engine. Reporting to the CMO, this leader will own performance marketing, audience growth, digital distribution, brand amplification, and full-funnel pipeline acceleration.
This role is accountable for measurable business impact — including 5x social audience growth, increased brand share of voice, improved sentiment visibility, and significant pipeline expansion. The ideal candidate is analytical, performance-obsessed, and deeply fluent in modern marketing signal tracking across channels.
Responsibilities
Growth & Audience Expansion
- Drive a 5x increase in social followers across priority platforms within defined timelines.
- Build scalable audience acquisition strategies across paid, organic, partner, and community channels.
- Optimize distribution strategies to maximize reach, engagement, and conversion.
- Develop channel-specific growth playbooks for executive, corporate, and product narratives.
Performance Marketing & Pipeline Acceleration
- Own demand generation strategy and full-funnel performance.
- Drive measurable increases in qualified pipeline, marketing-attributed revenue, and conversion rates.
- Partner with Sales to ensure alignment on pipeline targets and revenue contribution.
- Continuously optimize CAC, LTV, and ROI across campaigns.
Marketing Signals, Analytics & Attribution
- Establish a unified marketing intelligence framework to track all marketing signals and metrics.
- Implement robust attribution models across digital, social, field, and partner marketing.
- Develop dashboards that provide real-time visibility into performance KPIs.
- Lead experimentation strategy (A/B testing, creative testing, channel optimization).
Brand Share of Voice & Sentiment Monitoring
- Increase brand share of voice across earned, owned, and paid channels.
- Implement social listening and sentiment tracking infrastructure to monitor brand perception in real time.
- Partner with Communications to proactively respond to reputational risks or narrative shifts.
- Provide regular executive reporting on brand momentum and competitive positioning.
Digital Ecosystem & Distribution Infrastructure
- Own website performance, SEO/SEM strategy, and conversion optimization.
- Optimize content distribution to maximize engagement and downstream demand capture.
- Leverage AI-driven marketing tools to enhance targeting, personalization, and predictive analytics.
Team Leadership
- Build and scale a high-performance growth marketing organization.
- Recruit top-tier digital, performance, analytics, and lifecycle marketing talent.
- Foster a culture of accountability, speed, and data-driven decision making.
Key KPIs
- 5x social audience growth
- Increased brand share of voice
- Improved brand sentiment visibility and responsiveness
- Significant growth in marketing-sourced and marketing-influenced pipeline
- Improved funnel conversion rates
- Clear, real-time visibility into marketing performance metrics
Skills And Qualifications
- 10+ years of marketing experience, with significant leadership in growth or performance marketing.
- Proven track record of scaling pipeline in high-growth B2B technology environments.
- Deep expertise in digital distribution, paid media, SEO/SEM, and lifecycle marketing.
- Strong analytical capabilities and fluency in marketing attribution models.
- Experience implementing social listening and sentiment analysis platforms.
- Strong executive presence and cross-functional leadership experience.
Preferred
- Experience in enterprise technology, AI, infrastructure, or high-performance computing.
- Experience building growth engines in IPO-stage or public companies.
- Familiarity with AI-enabled marketing automation and predictive analytics tools.
Leadership Attributes
- Metrics-driven and outcome-oriented
- High urgency, high ownership
- Strategic thinker with operational depth
- Collaborative cross-functional partner
- Obsessed with measurable impact
Why Join Cerebras
People who are serious about software make their own hardware. At Cerebras we have built a breakthrough architecture that is unlocking new opportunities for the AI industry. With dozens of model releases and rapid growth, we’ve reached an inflection point in our business. Members of our team tell us there are five main reasons they joined Cerebras:
- Build a breakthrough AI platform beyond the constraints of the GPU.
- Publish and open source their cutting-edge AI research.
- Work on one of the fastest AI supercomputers in the world.
- Enjoy job stability with startup vitality.
- Our simple, non-corporate work culture that respects individual beliefs.
Read our blog: Five Reasons to Join Cerebras in 2026.
Apply today and become part of the forefront of groundbreaking advancements in AI!
Cerebras Systems is committed to creating an equal and diverse environment and is proud to be an equal opportunity employer. We celebrate different backgrounds, perspectives, and skills. We believe inclusive teams build better products and companies. We try every day to build a work environment that empowers people to do their best work through continuous learning, growth and support of those around them.
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