Social Media Manager

Grecotel Hotels & Resorts, the leading hotel chain in Greece, is looking for a Social Media Manager to join its team. At Grecotel, we believe that our people are the cornerstone of our success. We are committed to creating a supportive and inspiring work environment, offering opportunities for personal and professional growth. By joining our team, you will be part of a renowned hospitality brand that is dedicated to delivering luxury accommodations and unforgettable experiences across Greece's most stunning destinations.

Responsibilities

• Oversee content publishing across all channels (Instagram, Facebook, LinkedIn, Youtube, and TikTok), optimizing timing, format, and trends according to brief and brand guidelines, with daily activity being required. 
• Handle copywriting and content editing, crafting catchy, engaging, and SEO-optimized captions that reflect the brand’s tone of voice and drive engagement.
• Manage the communities: engage with followers, respond to comments and messages, and drive authentic interaction daily for all relevant accounts. 
• Track and analyze performance through regular reporting, using tools provided by Digital and native platform insights to optimize strategy and content.
• Lead influencer and creator collaborations, with a focus on collaborative posts, story reposting, and other methods of increasing brand awareness and engagement 
• Stay ahead of social trends, cultural moments, and algorithm updates, proactively suggesting creative ideas and new content formats. This is vital for quick reactions that can render hype moments of high visibility. 
• Support the potential launch and management of new social channels (e.g., Pinterest, Snapchat, X, and Reddit), contributing to strategy and on some occasions creative direction. 

Requirements

• Strong passion for social media platforms, with the ability to engage extensively across channels, particularly within the luxury, lifestyle, and Greece-related content space.
• 2+ years of experience in social media management and content creation, ideally within hospitality, luxury, lifestyle, or food & beverage.
• Proven content creation skills, with confidence in front of the camera (especially mobile/iPhone), and a strong eye for composition, lighting, pacing, and digital storytelling.
• Excellent copywriting skills, with the ability to create engaging, brand-aligned, and SEO-driven captions, primarily in English.
• Previous experience working within the luxury sector.
• In-depth knowledge of Instagram, Facebook, TikTok, and their respective algorithms.
• Hands-on experience with social media management and analytics tools (e.g., Sprout Social, Meta Business Suite, Traackr, Google tools).
• Strong organizational skills combined with flexibility, a results-driven mindset, and creative problem-solving abilities.
• Ability to collaborate effectively within a team, follow brand-first guidelines, and work independently for extended periods when required

Benefits

• Competitive Salary, wages, and a comprehensive benefits package
• Excellent Training and Development opportunities
• Opportunities to build a successful career with global imprint