Job Summary
As the Senior Regional Marketing Manager for Canada, you will be a key player on our North America Marketing team, tasked with accelerating our growth initiatives. You will design, build, and scale a fully integrated, data-driven marketing engine, executing full-funnel programs to generate pipeline, accelerate deals, and deepen our brand presence. This role requires a strategic visionary who can translate go-to-market strategy into tangible business impact across Canada's diverse markets.
Key Responsibilities
- Develop and own the strategic marketing plan for key Canadian segments with a partner-first approach.
- Design and execute integrated, full-funnel marketing programs (digital, partner-led, ABM) to drive brand awareness, pipeline, and revenue.
- Lead data-driven campaigns from planning to execution, including budget allocation, tactical mix, and setting clear, quantifiable goals.
- Own marketing performance by using a data-driven approach to forecast, measure, analyze, and report on the impact of all demand creation activities.
- Serve as a trusted marketing business partner for sales and partner sales leadership in Canada, ensuring strategic alignment with business objectives.
- Lead the partner marketing strategy, collaborating with partner teams to create and execute joint programs that drive net new business.
- Maintain transparency by communicating program results, learnings, and performance against pipeline and revenue goals to all stakeholders.
Qualifications
Required Qualifications
- Bachelor’s Degree in Marketing, Business, or a related field.
- 10+ years of B2B software marketing experience with a proven track record of creating successful full-funnel and partner programs.
- Demonstrated expertise in building and scaling regional marketing programs for Commercial, Mid-market, and SMB accounts, with specific experience in the Canadian market.
- Essential experience in designing and executing integrated, full-funnel campaigns, including Account-Based Marketing (ABM) at scale and digital program mechanics.
Preferred Qualifications
- Specific experience in the cybersecurity industry.
- Reputation as a trusted partner and team player with a proven ability to lead with clarity and influence cross-functional teams.
- A resourceful, outcomes-driven self-starter who thrives on using a strategic, data-driven approach in a fast-paced environment.
- Resilience to manage multiple projects, a strong sense of urgency, and the ability to deliver consistent results with a positive attitude.
Additional Information
The Team
Our Marketing Team has an opportunity like in no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.
Compensation Disclosure
The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $146000 - $200000/YR CAD. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here.
Our Commitment
We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com.
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.
Palo Alto Networks is evolving and changing the nature of work to meet the needs of our employees now and in the future through FLEXWORK, our approach to how we work. From benefits to learning, location to leadership, we’ve rethought and recreated every aspect of the employee experience at Palo Alto Networks. And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together.
Our Commitment
We’re problem solvers that take risks and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com.
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.
All your information will be kept confidential according to EEO guidelines.
About the Company
Our Mission
At Palo Alto Networks® everything starts and ends with our mission:
Being the cybersecurity partner of choice, protecting our digital way of life.
We have the vision of a world where each day is safer and more secure than the one before. These aren’t easy goals to accomplish – but we’re not here for easy. We’re here for better. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.
We’re changing the nature of work. Palo Alto Networks is evolving to meet the needs of our employees now and in the future through FLEXWORK, our approach to how we work. From benefits to learning, location to leadership, we’ve rethought and recreated every aspect of the employee experience at Palo Alto Networks. And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together.
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