Team Lead - Brand Ambassador
Brand Momentum is looking for Team Leads in Toronto for two of our clients (Batiste and Hero).
Overview: We are seeking two experienced Team Leads to oversee a week-long co-branded sampling activation for Hero Cosmetics and Batiste at Toronto’s Union Station. The Team Leads will alternate shifts throughout the program to ensure seamless on-site operations, staff management, and an engaging consumer experience. Team Leads will work 3 days each (rotating schedule) between November 26 – December 2, 2025, ensuring full coverage throughout the activation.
Location: Union Station Kiosk – 65 Front St W, Toronto, ON M5J 1E6
Program Dates: November 26 – December 2, 2025
Pay Rate: $26 – $28/hour (based on experience)
Employment Type: Short-term contract
Training Date: Thursday, November 20, 2025 from 2:00 PM – 3:00 PM, In-person at the BMI Office
Range of Hours:
-
Wednesday, Nov 26 – 4:30 AM to 5:30 PM
-
Thursday, Nov 27 – 5:00 AM to 5:30 PM
-
Friday, Nov 28 – 8:30 AM to 8:30 PM
-
Saturday, Nov 29 – 8:30 AM to 8:30 PM
-
Sunday, Nov 30 – 8:30 AM to 8:30 PM
-
Monday, Dec 1 – 5:00 AM to 6:00 PM
Key Responsibilities
-
Oversee daily set-up, execution, and teardown of the kiosk space
-
Supervise a team of 4 Brand Ambassadors and 2 back-ups, including scheduling and communication
-
Drive, load, and unload activation assets and products as needed (vehicle provided)
-
Participate in sampling and consumer engagement, ensuring consistent brand messaging
-
Manage consumer flow and line organization in a high-traffic environment
-
Send daily motivational and reminder messages to the team pre-shift
-
Coordinate staff breaks and call in back-up staff as required
-
Complete daily wrap reports, including sample counts, impressions, consumer feedback, and photos
-
Communicate daily with Account Lead daily
Qualifications:
- Minimum 1 year of Team Lead or Supervisory experience in brand activations or experiential marketing
-
Comfortable lifting up to 40 lbs and managing event logistics
-
Valid G-Class driver’s license with a clean driving abstract
-
Must be 25+ years old to drive a rented vehicle
-
Strong leadership, communication, and organizational skills
-
Positive, proactive, and confident in fast-paced, high-traffic environments
Working Conditions:
- The position may involve working outdoors in various weather conditions.
- Team Leads will be responsible for driving a rented vehicle to transport products and assets between Wild Card Promo Warehouse (Mississauga, ON) and Union Station. Note: Team Lead may not have access to the vehicle daily and may need to arrange their own transportation to the site.
About Brand Momentum:
Brand Momentum is a nationally integrated leader in Sales, Marketing, and Retail, with headquarters in Toronto. We foster authentic and enduring human connections across the nation. As a three-time winner of Canada's Top 100 Best Workplaces® and one of Canada's fastest-growing companies, we take pride in our commitment to "Goodness," a core value that permeates everything we do.
Our Commitment:
- Enduring Success: We are not just about achieving success; we're about sustaining it. As a market leader in quality and innovation, we foster a fun culture where both employee and client aspirations can be realized.
- Delivering on Promises: We are passionate about delivering on our promises to both clients and our people. Our innovative approach ensures we consistently provide exceptional value and flexibility, always striving to exceed expectations.
- Core Values: Our commitment to integrity, respect, empowerment, and fun is woven into the fabric of our company. We believe in fostering a responsible and flexible work environment that allows our team members to thrive.
- Sustainability: We prioritize sustainable suppliers and work with vendors and clients to offset the environmental impact of our programs, contributing to a greener future.
- Diversity and Inclusion: We are dedicated to fostering a culturally diverse workplace. We value diverse perspectives and are committed to building a team that celebrates individual backgrounds, experiences, and talents. We believe in the power of diversity to drive stronger, more innovative outcomes.