Activate Talent

53067531275- Copywriter

Activate Talent South Africa 1 day ago
marketing

Job Type: Full-Time

Location: 100% Remote

Timezone: US(CST)

Role Summary:

Our Client is seeking a talented Copywriter to join their growing ecommerce team. This role will focus on creating compelling, conversion-focused copy that drives customer acquisition, engagement, and retention across all marketing channels.

Key Responsibilities:

  • Write and edit high-converting email campaigns, product descriptions, and sales copy for our ecommerce brand
  • Continuously iterate on copy to increase conversions and beat controls, with a focus on customer acquisition and retention
  • Create copy for product pages, landing pages, ad campaigns, social media, and TikTok Shop optimization
  • Develop compelling copy for influencer collaborations, affiliate programs, and creator partnerships
  • Write engaging content for our customer community and email nurture sequences
  • Collaborate with our marketing team on campaign messaging and brand voice consistency
  • A/B test copy variations and analyze performance to optimize messaging
  • Ensure all copy aligns with brand guidelines and speaks to our target audience

Required Qualifications:

  • Proven experience with ecommerce/DTC brands: You've written copy that drives online sales and understand the customer journey
  • Strong communication skills: Excellent written and verbal communication for effective team collaboration
  • Experience with email marketing, product copywriting, and conversion optimization
  • Understanding of ecommerce customer psychology and purchase behaviors
  • Ability to adapt tone and messaging for different platforms (email, social, ads, website)
  • Portfolio demonstrating successful ecommerce copy with measurable results

Preferred Qualifications:

  • Experience with TikTok Shop or social commerce copy
  • Background with creator/influencer campaign messaging
  • Knowledge of A/B testing and performance-driven copywriting
  • Familiarity with retention marketing and lifecycle email campaigns
  • Experience with beauty, lifestyle, or consumer product brands

What makes a great copywriter for our client:

Take feedback and apply it: We value copywriters who can iterate quickly based on performance data

Keep it conversational: Our customers respond to authentic, relatable messaging

Every word carries weight: Concise, impactful copy converts better

Customer-focused: Always bring it back to the reader - why should they care?

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