Business Development Representative

Job Overview
We’re seeking a driven Business Development Representative (BDR) to help expand our partnerships within the optics and eyewear industry. This is a highly outbound-focused role, ideal for someone who thrives in prospecting, cold outreach, and building genuine connections with decision-makers. You’ll play a key role in generating qualified leads and fueling the growth pipeline for our partnerships team.

Key Responsibilities

• Conduct cold outreach via calls, emails, and LinkedIn to targeted optics and eyewear companies
• Generate qualified leads and schedule discovery calls for the partnerships team
• Research the optics market and identify high-potential brand and retail prospects
• Maintain an organized pipeline and track prospect interactions using CRM tools
• Communicate the company’s value proposition clearly and persuasively
• Nurture early-stage leads to build and maintain sales momentum
• Collaborate with internal teams to refine outreach strategies and messaging
• Share feedback on market trends, objections, and competitive insights

Requirements

• 1–3 years of experience in Business Development, Sales, or Lead Generation
  (Experience in SaaS or retail technology is a plus)
• Proven ability to conduct cold calls and handle objections effectively
• Excellent communication and relationship-building skills
• Self-motivated and organized, with a proactive approach to outreach
• Ability to understand and explain technical solutions in simple terms
• Experience using CRM tools (e.g., HubSpot, Salesforce, or similar)

Key Skills

• Cold Calling & Prospecting
• Lead Qualification & Appointment Setting
• Market Research & Target Account Mapping
• CRM Management
• Strong Verbal Communication & Persuasion
• Resilience and Growth Mindset