Digital Marketing Specialist
About the role:
As a Digital Marketing Specialist at PetDesk, you'll be a key part of our agency services team. In this full-time, remote role, you will be responsible for managing customers' social media accounts, graphic design creation of marketing assets, responding to online reviews on their behalf, and having a knowledge and understanding of the benchmarks of SEO/PPC to support client communications. Ensuring social content is informative and appealing while following individual brand guidelines and best practices for each client. Reporting to the Sr. Digital Marketing Manager, we are looking for someone with knowledge of the latest social media trends and experience in Canva design, social media scheduling, and CRM programs.Apply if you're excited to:
Responsible for managing customers' social media accounts (Facebook/Meta/Instagram and Twitter), including content creation, community management, and performance metrics
Assist customers with requests and needs for graphic design requests. Responsible for graphic design creation of marketing and social media assets in Canva
Ensuring social content is informative and appealing while following individual brand guidelines and best practices for each client
Managing social calendars and communicating any changes to deadlines or content
Managing the client’s online reputation by monitoring and responding to online reviews on behalf of the client
Monitoring community management by using programs like Sprout Social to engage, educate, and address inquiries
Work closely with the internal customer success team to streamline processes and coordinate the execution of new customer success strategies and communications
Manage requests/updates/issues for assigned clients via CRM/Zendesk ticketing system
Analyze social media metrics to identify trends that may impact customer satisfaction
Have a benchmark knowledge of SEO/PPC to be able to speak to trends and changes that may affect client satisfaction
About you:
Passionate about social media and graphic design
Excellent knowledge of social media platforms
The ability to work autonomously, think strategically, and have strong time-management skills
Strong attention to detail and communication skills
Advanced troubleshooting, multi-tasking skills, and can remain calm under pressure
Willingness to learn new skills related to client marketing (SEO, PPC, etc.)
Preferred experience with social media, design, and social media planning
Proficiency in Canva, HubSpot/Salesforce, Zendesk/Ticketing Systems, Sprout Social, and Google Workspace preferred
Benefits & Perks:
Medical coverage for employees and dependents (80-90% covered by employer)
Employer HSA contribution with HDHP
401(k) match up to 3.5%
Dependent Care Flexible Spending Account (FSA)
Dental & Vision coverage available
Basic Life and AD&D Insurance
Short and Long Term Disability
Flexible Time Off & 12 Paid Annual Holidays
Paid Parental Leave
Pawternity Leave, Financial Pet Adoption Support & Subsidized Pet Insurance
$250 Annual Stipend for Learning and Development
PetDesk combines the industry's most user-friendly client engagement tools with the highest-rated pet parent app to simplify your veterinary clinic’s operations while strengthening client relationships.
Our recruiting process is rooted in “Who: The A Method of Hiring” and consists of an average 2-week hiring timeline. This standardized interview process allows candidates to answer the same questions, experience the same process, and ensure a fair performance review from multiple perspectives.
Please, no external recruiters—candidate profiles submitted from external recruiting agencies will not be considered.