Digital Merchandising Summer Intern
Who We Are
Authentic Brands Group (Authentic) is a leading sports, media, entertainment and lifestyle platform. As the owner of some of the most iconic and beloved intellectual property in the world, Authentic acquires and invests in brands to create long-term value for all of its stakeholders.
A digital-first, asset-light platform, Authentic sits at the intersection of culture, commerce and technology. It brings brands to life and cultivates fandom through powerful storytelling, premium content and unforgettable live experiences. Together with nearly 2,000 best-in-class licensing partners across 150 countries and an expansive distribution network, Authentic’s brands drive more than $38 billion in annual systemwide retail sales worldwide.
Why Authentic
You’ll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we’re saying is, this isn’t your average day job. If you’re hungry to drive ideas into action and own your career, let’s chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.
What You’ll Do
The Digital Merchandising Intern supports the Digital Merchandising team in optimizing the online shopping experience across a portfolio of apparel and accessories brands. This role assists with daily site operations, product merchandising, and performance analysis to help improve product discoverability, conversion, and overall site performance. The intern will support site QA, product presentation, and merchandising execution while helping analyze performance data and competitive trends. This role also contributes to maintaining accurate product information, identifying opportunities to improve onsite merchandising, and supporting optimization initiatives across navigation, category pages, search, and product detail pages.
What You’ll Be Working On
- Support Day-to-Day Site Merchandising Operations
- Conduct daily QA of site navigation, category pages (PLPs), and product pages (PDPs) to ensure accuracy, functionality, and strong customer experience
- Assist in maintaining product categorization and merchandising placements
- Review onsite search results to identify gaps or opportunities to improve product discoverability
- Assist in managing and optimizing filter ranking and sort logic to improve product discoverability
- Support social tagging efforts by tagging products within onsite social feeds to enhance shoppability and engagement
- Flag site issues such as missing assets, incorrect product information, or broken links
- Optimize Product Presentation
- Ensure products are merchandised with accurate descriptions, attributes, imagery, and product data
- Utilize AI tools to generate or enhance product assets when imagery is limited
- Help maintain consistent product storytelling and visual presentation across the site
- Identify cross-sell opportunities to improve product discovery and increase basket size
- Competitive & Market Research
- Conduct regular competitive analysis of peer brands and retailers
- Provide insights on industry trends and best practices in digital merchandising
- Analyze Performance Data
- Monitor key performance metrics such as product views and sell-through
- Assist in identifying merchandising opportunities based on performance trends
- Support optimization efforts for product placement and merchandising strategies
Must Haves:
- Interest in eCommerce & digital merchandising
- Interest in fashion, retail, and consumer trends
- Analytical mindset and curiosity about data
- Self-motivated with strong organizational skills
- Currently enrolled university student.
- Available to work up to 20 hours per week.
- Able to work onsite in our NYC office.
- Willingness to get your hands dirty and make things happen.
- Strong written and verbal communication skills.
- Comfortability in a high-paced, collaborative environment.
- Detail oriented
- Proficient knowledge of Microsoft Excel and G Suite.
- Process-driven and constantly looking for ways to streamline and simplify complex tasks.
Primary Location Salary Range
The hourly rate for an undergraduate student intern in New York is $18.
The hourly rate for a graduate student intern in New York is $22.
Fraud Alert: Unauthorized Job Offers and Impersonations
We have been made aware of fraudulent job offers and interview requests being sent by individuals falsely claiming to represent Authentic. These scams are often initiated via email, employment websites and social media, and may include fake interview requests, offer letters or attempts to collect personal and financial information.
Please note:
- All legitimate Authentic job postings can be found only on our official website (authentic.com) or through our verified LinkedIn page (https://www.linkedin.com/company/weareauthentic).
- Authentic does not conduct interviews over Teams or Zoom without prior email correspondence from a verified @authentic.com email address.
- We will never ask you for sensitive personal information, payment or banking details as part of the hiring process.
If you believe you've been contacted by someone impersonating an Authentic team member, please report it immediately by emailing peopleandculture@authentic.com.
Authentic conducts background checks for candidates who receive a conditional offer of employment, where permitted by law. Background checks are administered in accordance with applicable federal, state, and local laws and in a consistent, nondiscriminatory manner.
Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.
For individuals with disabilities or religious obligations who would like to request an accommodation, please contact talent@authentic.com
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