Director, Brand & Content Strategy
$160k - $225k USD
Iterable is the leading AI-powered customer engagement platform that helps leading brands like Redfin, SeatGeek, Priceline, Calm, and Box create dynamic, individualized experiences at scale. Our platform empowers organizations to activate customer data, design seamless cross-channel interactions, and optimize engagement—all with enterprise-grade security and compliance. Today, nearly 1,200 brands across 50+ countries rely on Iterable to drive growth, deepen customer relationships, and deliver joyful customer experiences.
Our success is powered by extraordinary people who bring our core values—Trust, Growth Mindset, Balance, and Humility—to life. We foster a culture of innovation, collaboration, and inclusion, where ideas are valued and individuals are empowered to do their best work. That’s why we’ve been recognized as one of Inc’s Best Workplaces and Fastest Growing Companies, and were recognized on Forbes’ list of America’s Best Startup Employers in 2022. Notably, Iterable has also been listed on Wealthfront’s Career Launching Companies List and has held a top 10 ranking on the Top 25 Companies Where Women Want to Work.
With a global presence—including offices in San Francisco, New York, Denver, London, and Lisbon, plus remote employees worldwide—we are committed to building a diverse and inclusive workplace. We welcome candidates from all backgrounds and encourage you to apply. Learn more about our story and mission on our Culture and About Us pages. Let’s shape the future of customer engagement together!
What we're looking for:
We’re looking for a Director, Brand & Content Strategy to define and lead Iterable’s brand strategy across narrative, creative, and content. Reporting to the CMO, this leadership role will blend strategic thinking with strong creative judgment. You’ll own how Iterable is positioned in the market and how that positioning comes to life across every touchpoint—from flagship campaigns and thought leadership to our website, events, and always-on content.
What you'll own:
- Brand strategy and positioning: Lead the brand strategy across the business, ensuring we have a clear and differentiated position in the market. You'll define the brand vision and identity, and bring consistency and clarity across audiences, programs, and channels.
- Creative direction and execution: Own the creative vision, setting standards for visual identity, messaging and storytelling, partnering with internal teams and external agencies to bring it to life.
- Content & Thought Leadership: Drive Iterable’s content strategy, including flagship research, executive thought leadership, SEO content, and data-driven storytelling that amplifies our point of view with senior leaders (VP–C-suite).
Integrated Brand Campaigns: Lead integrated brand campaigns, driving the overarching narrative, creative concept, and market-facing storytelling that builds preference and elevates the brand.
- Measurement & Impact: Define how brand impact is measured, including awareness, consideration, engagement, and influence on pipeline and revenue.
- Team Leadership: Build and manage a high-performing team across brand strategy, creative, and content, fostering a culture of creativity, collaboration, and accountability.
We'd love to hear from people with:
- 10+ years of experience in brand, creative, or content leadership roles, ideally in B2B SaaS or high-growth technology companies.
- Proven experience building and evolving a brand through a period of scale or market transition.
- Strong strategic instincts paired with excellent creative judgment.
- Experience leading teams and working with external agencies.
- Ability to translate complex products into clear, compelling stories.
- Comfort operating at both the strategic and executional level.
- Strong executive presence and the ability to influence cross-functional partners.
Perks & Benefits:
- Paid parental leave
- Competitive salaries, meaningful equity, & 401(k) plan
- Medical, dental, vision, & life insurance
- Balance Days (additional paid holidays)
- Fertility & Adoption Assistance
- Paid Sabbatical
- Flexible PTO
- Monthly Employee Wellness allowance
- Monthly Professional Development allowance
- Pre-tax commuter benefits
- Complete laptop workstation
The US base salary range for this position at the start of employment is $160,000 - $225,000. Within this range, individual pay is determined by specific US work location, as well as additional factors, including job-related skills, experience, relevant education or training, and internal equity considerations.
Please note that the range listed above reflects only base salary. The total compensation package includes variable pay (where applicable), equity, plus a range of benefits, including medical, dental, vision, and financial. In addition, we offer perks such as generous stipends for health & fitness and learning & development, among others.
Recruitment Disclaimer:
Please be aware that Iterable, Inc. (“Iterable”) and our official professional recruiting agencies and platforms do not:
- Send job offers from free email services like Gmail, Yahoo mail, Hotmail, etc.
- Request money, fees, or payment of any kind from prospective candidates to apply to Iterable, for employment, or for the recruitment process (e.g. for home office supplies, or training, etc.).
- Request or require personal documents like bank account details, tax forms, or credit card information as part of the recruitment process prior to the candidate signing an engagement letter or an employment contract with Iterable.
You may see all job vacancies on our official Iterable channels:
- Official Iterable website, Careers page: https://iterable.com/careers/
- Official LinkedIn Jobs page: https://www.linkedin.com/company/iterable/jobs/
Iterable is not affiliated in any way to these impostors and we hereby confirm that such individuals/entities are not authorized, encouraged, or sponsored to act on behalf of Iterable. Such job opportunities are entirely fake and not valid. Therefore, please disregard any written or oral request for a job offer or an interview that you believe is or might be fraudulent or suspicious and immediately reach out to us via email at talent-ops@iterable.com upon receiving a suspicious job offer.
Criminal and/or civil liabilities may arise from such actions, and Iterable expressly reserves the right to take legal action, including criminal action, against such individuals/entities whenever such phenomena occur. In any case, please note that under no circumstances shall Iterable and any of its affiliates be held liable or responsible for any claims, losses, damages, expenses or other inconvenience resulting from or in any way connected to the actions of these impostors.
Iterable is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Iterable does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Iterable also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Iterable will also consider for employment qualified applicants with arrest and conviction records.