Email Marketing Designer
Join the Sleep Fitness Movement
At Eight Sleep, we’re on a mission to fuel human potential through optimal sleep. As the world’s first sleep fitness company, we’re redefining what it means to be well-rested and building the most advanced hardware, software, and AI technology to make it possible. Our products power peak mental, physical, and emotional performance by transforming every night of sleep into a personalized, data-driven recovery experience. We are trusted by high performers, professional athletes, and health-conscious consumers in over 30 countries worldwide. Recognized as one of Fast Company's Most Innovative Companies in 2019, 2022, and 2023, and twice named to TIME's “Best Inventions of the Year.” We operate like a high-performance team: fast, focused, and motivated by impact. We don’t just ship; we iterate, refine, and obsess over the details that help our members sleep better and wake up stronger.
Every role at Eight Sleep is a chance to create cutting-edge technology, collaborate with world-class talent, and help shape a future where sleep isn’t passive - it’s a powerful tool for living better. If you’re tired of the ordinary and driven to build at the edge of what’s possible, this is your moment. Join us and lead the movement that’s transforming how the world sleeps and what we’re all capable of when we wake up.
High Standards. No Apologies.
We operate with intensity because our mission demands it. At Eight Sleep, we bring the same mindset as the world’s top performers: focused, relentless, and always pushing to be in the top 1% of our craft. Think Kobe Bryant’s mamba mentality, applied to bold ideas, next-gen tech, and flawless execution. This isn’t a 9-to-5. Our team is deeply committed, often putting in the extra effort –not because we’re told to, but because we’re invested. We’re here to build fast, push limits, and deliver without compromise. If you thrive under pressure and want to do the most meaningful work of your career, you’ll feel right at home. If you’re looking for something easier –this isn’t it.
The Role
As our Email Marketing Designer, you’ll lead the visual development of Eight Sleep’s email marketing - from high-performing lifecycle flows to product launches and promotional campaigns. You’ll work closely with our Lifecycle, Growth, and Design teams to create email experiences that not only look beautiful but also drive real business impact. This role sits in our Milan office and reports to the Director of Lifecycle Marketing.
How You’ll Contribute
We are a mission-driven company, so passion for our work is key. This role spans three main areas:
Design: Create visually compelling, on-brand emails for all stages of the customer journey—from onboarding to retention to reactivation. Deliver pixel-perfect Figma files for implementation in Klaviyo
Validate: Use performance data and behavioral insights to inform design decisions and propose A/B testing ideas
Iterate: Improve designs through feedback and testing results. Help evolve our email design system while staying grounded in our style guide and voice
What You’ll Do
Collaborate with the Lifecycle team (copywriter, implementation manager) as well as Product and Brand to concept and execute high-performing email designs
Design emails for campaigns, product launches, flows, onboarding, newsletters, and more
Translate strategy and messaging into visually engaging and conversion-optimized emails
Maintain consistency with Eight Sleep’s brand guidelines while iterating on layout and design innovation
Propose thoughtful A/B test ideas focused on driving engagement and conversion
Help evolve the visual identity of our emails and push our brand forward
Work in a fast-paced environment that values iteration, creativity, and clear communication
What You Need to Succeed
2+ years of professional experience in visual design, email marketing, or digital brand execution
Strong portfolio showcasing thoughtful, high-performing email designs for consumer brands
Proficiency in Figma and a strong understanding of mobile-first and direct response design principles
Excellent visual storytelling skills and understanding of brand voice, hierarchy, and layout
Strong communication skills and ability to collaborate across marketing, product, and creative teams
Highly organized, detail-oriented, and excited to improve email performance through design
Bonus Points For:
Familiarity with Klaviyo or similar email platforms
Experience working on DTC or consumer hardware brands
Understanding of email testing frameworks (subject lines, layout, CTAs, etc.)
Exposure to performance marketing and data-informed design workflows
Why join Eight Sleep?
Innovation in a culture of excellence
Join us in a workplace where innovation isn’t just encouraged - it’s a standard. Our flagship product, the Pod, is a testament to our culture of excellence, beloved by hundreds of thousands of customers worldwide. At Eight Sleep, you will be part of a team that continuously pushes the boundaries of technology in sleep fitness.
Immediate responsibility and accelerated career growth
From your first day, you’ll take on substantial responsibilities that have a direct impact on our core business and product success. We are a small team that empowers you to own your projects and see the tangible effects of your efforts, enhancing both your professional growth and our company’s trajectory. Your path will be challenging but rewarding, perfect for those who thrive in fast-paced environments aiming for high standards.
Collaboration with exceptional talent
Work alongside other bright minds like you: at Eight Sleep exceptional intelligence and a passion for breakthroughs are the norms. Our team members are not only experts in their fields but also avid innovators who thrive in our dynamic, fast-paced environment.
Equitable compensation and continuous equity investment
We extend equity participation to every full-time team member, recognizing and rewarding your direct contributions to our success. This includes periodic equity refreshments based on performance, ensuring that as Eight Sleep grows and succeeds, so do you – perfectly aligning your achievements with the broader triumphs of the company. Pay grows rapidly as you accumulate experience with Eight Sleep and translate it into concrete impact.
Your own Pod - and other great benefits
Every Eight Sleep employee receives the very product that defines our mission: a Pod of their own. If you join us you’ll get your own Pod, along with other great benefits. Learn more on our website.