Inbound Business Development Representative
Resonate is a leading provider of high-quality, AI-powered consumer data, intelligence, and technology, empowering marketers to create a more personalized world that increases customer acquisition and lifetime value. Our SaaS platform, Ignite, and our Data-as-a-Service (DaaS) offerings provide unparalleled insights into consumer motivations, values, and behaviors, enabling our clients to connect with their target audiences in more meaningful and effective ways. We are a dynamic and fast-growing company seeking passionate and innovative individuals to join our team!
As an Inbound Business Development Representative, you will play a key role in converting marketing-generated interest into qualified enterprise sales opportunities. This role is ideal for someone who excels at discovery, qualification, and consultative conversations with engaged prospects. You will serve as the first point of contact for inbound leads and work closely with Account Executives to build a strong, high-quality sales pipeline.
Key Responsibilities
- Respond to and qualify inbound leads from marketing campaigns, events, content, and website inquiries
- Conduct discovery conversations to understand prospect challenges, goals, and data needs
- Assess lead fit based on ideal customer profile, business objectives, and buying readiness
- Book qualified Account Development Leads (30-minute meetings) aligned with prospect needs and goals
- Clearly articulate Resonate’s value proposition and position solutions effectively
- Maintain accurate activity, notes, and lead status within Salesforce
- Collaborate with Account Executives to ensure smooth handoffs and strong meeting outcomes
- Stay informed on industry trends, Resonate’s solutions, and competitive positioning
Qualifications & Experience Requirements
- Experience in sales development, inside sales, or demand generation
- Experience qualifying inbound leads for enterprise or mid-market SaaS solutions
- Familiarity selling to marketing, research, analytics, data, or insights teams preferred
- Proven ability to meet or exceed meeting and pipeline targets
- Strong technical aptitude with the ability to understand and explain data-driven or SaaS solutions
- Proficiency with Salesforce.com, LinkedIn Sales Navigator, and lead intelligence tools
- Excellent communication, listening, and objection-handling skills
- Highly organized, adaptable, and effective in a fast-paced environment
Preferred Qualifications
- Bachelor’s degree in business, marketing, or a related field preferred but not required
Resonate Attributes
At Resonate, we care about more than your experience on paper. We look for teammates who bring the right mindset and ways of working to help us do great work, together. The Resonators who thrive here embody these qualities:
- Proactive Problem-Solving: You spot challenges early and take initiative to solve them.
- Ownership: You take initiative, follow through, and hold yourself accountable.
- Collaboration: You value working with others and building strong, respectful relationships.
- Adaptability: You stay steady through change and adjust when needed.
- Growth Mindset: You’re open to learning, feedback, and trying new things.
- Customer Focus: You keep the end user in mind and aim for impact.
- Clear Communication: You express ideas simply and listen to understand.
- Integrity & Empathy: You act with honesty and consider the people around you.
- Strategic Thinking: You focus on what matters most and work with purpose.
- Drive: You show up motivated and ready to move things forward.
- Readiness: You bring the skills to contribute meaningfully from day one.
These attributes are the foundation of how we work and grow together!
Benefits
Besides the opportunity to work alongside smart, fun, and hard-working colleagues at Resonate, you'll also enjoy uncapped growth potential, the chance to have a meaningful impact on the company, and the opportunity to work on cutting-edge, AI-powered marketing data and identity solutions that are forever changing the industry. From a competitive 401(k) match to an Open PTO policy that encourages real time off, we’re committed to creating an environment where our team members can thrive both inside and outside of work. Our comprehensive benefits package is designed to meet the diverse needs of our employees and their families. A full list of benefits is shared with candidates following their initial conversation with our HR team, so you’ll have a clear understanding of the support and resources available to you as part of the Resonate team.
Location
At Resonate, we take a remote-first approach to work, offering a flexible environment that empowers our team to collaborate seamlessly across different locations. While we embrace remote work, we also encourage thoughtful and intentional in-person collaboration to foster connection and teamwork when needed. Whether you're working from home or joining us in one of our state-of-the-art offices, you'll have the tools and resources you need to succeed.
Resonate is headquartered in Reston, VA, with offices in New York City and Washington, D.C.
Our EEO Statement:
Resonate is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outline by federal, state, or local laws.
Find out more about our story at www.resonate.com.