Influencer Marketing Executive - Japan
We are looking for an Influencer Marketing Executive to join our Influencer Marketing team at The Beauty Tech Group and support our continued growth. In this role, you’ll help deliver influencer campaigns across multiple platforms, working with talent of all sizes to increase brand awareness, drive traffic and contribute to sales growth.
Working closely with the Influencer Marketing Manager and wider team, you’ll support partnership strategies that blend creativity, data and strategic thinking, gaining hands on experience in a fast paced, performance driven beauty tech environment.
What you’ll be doing:
- Manage the full influencer marketing lifecycle, from identifying and outreaching to influencers to briefing, approving content and evaluating campaign performance.
- Build and maintain strong relationships with influencers, agencies and content creators, understanding their needs and business priorities.
- Negotiate commercial partnerships to ensure cost effective collaborations that drive revenue growth across social media platforms.
- Coordinate with internal teams to address influencer and affiliate needs promptly and effectively.
- Lead influencer activity alongside campaigns, product launches, and celebrity collaborations to maximise brand exposure.
- Monitor and report on influencer campaigns, providing insights and recommendations to senior stakeholders.
- Continuously seek out new opportunities with emerging and established influencers to expand reach and impact.
- Track and optimise influencer performance against KPIs, including sign ups, traffic, engagement and sales.
- Work across multiple channels, including Instagram, Youtube and TikTok, ensuring campaigns are tailored for each platform.
- Identify opportunities to streamline processes and improve campaign efficiency.
Skills, knowledge & expertise:
- Solid understanding of the Japanese market and culture to drive relevant and effective campaigns
- Experience in influencer marketing, social media management, or a related digital marketing role.
- Strong understanding of social media channels and how they integrate with affiliate and digital marketing strategies.
- Commercially minded, with experience reviewing proposals and negotiating to ensure cost effective partnerships.
- Highly organised, able to manage multiple campaigns and priorities in a fast paced environment.
- Confident in communicating with influencers, colleagues and senior stakeholders.
- Creative thinker with the ability to guide influencers to produce high performing content.
- Comfortable using data and analytics to measure campaign success
- Energetic, ambitious, and eager to learn and grow within a rapidly expanding business.
Why work at The Beauty Tech Group:
At The Beauty Tech Group, we’re redefining the future of beauty by bringing cutting edge technology into homes around the world. Born from CurrentBody and now home to category leading brands including CurrentBody Skin, ZIIP Beauty, Tria Laser, and CurrentBody Skin: The Clinic, we innovate at pace to create transformative devices and skincare solutions used globally.
Our brands combine clinical credibility with consumer focused design, spanning LED, radio frequency, microcurrent, and laser technologies, and are trusted by customers in over 80 countries.
Working here means building your career in an environment where you’re empowered to develop deep expertise, take ownership of your impact and think big as part of a fast growing, ambitious business. We’re looking for exceptional people to join us at an exciting stage and help shape the next generation of beauty technology brands.
What is in it for me:
- 25 days holiday (increasing with service) + Holiday Buy scheme
- Auto enrolment pension scheme
- Work from home every Wednesday
- Onsite café, gym and free parking
- Staff discounts across CurrentBody Skin, ZIIP Beauty, and Tria Laser
- Subsidised travel, Cycle to Work, and EV/tech schemes
- Supported studies, employee Assistance Programme and enhanced family leave
- Social events, office brunches and career development opportunities
Recruitment process:
- Application reviewed by Talent Acquisition Team
- Initial call with the Talent Acquisition Team
- Video Interview with the Influencer Marketing Manager
- In person interview at the office (including short task)
- Feedback
At The Beauty Tech Group we are committed to a diverse and inclusive workplace and welcome applications from all backgrounds