Marketing Producer/Senior UA
Appodeal is a dynamic US-based product company with a truly global presence.
We have offices in Warsaw, Barcelona and Virginia along with remote team members located around the world.
Our company thrives on diversity, collaboration, and innovation, making us a leader in the mobile app monetization space.
Why Appodeal?
At Appodeal, we’re more than just a company—we’re a team united by a common mission: to help every person discover and grow their talents!
We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.
Here’s what we value, and what we hope you do too:
- Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.
- Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.
- Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and mentors.
- Enjoying the Journey: We believe in having fun while working toward our goals.
🎯 About the Role
We’re looking for a Marketing Producer/Senior UA to lead the growth of our mobile gaming titles through data-driven marketing strategies. This is a strategic and executional role that bridges performance marketing, creative production, and product growth.
🛠 Responsibilities:
- Lead the growth strategy on Google Ads, Applovin and other Ad Networks, combining strategic vision with channel expertise
- Continuously optimize performance through systematic testing, iteration, and insight generation. Identify growth levers and scale what works.
- Collaborate closely with the product, creative, ASO, and data science teams.
- Champion structured experimentation — design meaningful tests, analyze results, and turn insights into actions.
- Contribute to team-wide marketing strategy and knowledge — share insights, challenge assumptions, and raise the bar for campaign thinking and execution.
✅ Requirements:
- 5+ years of performance marketing experience in mobile gaming.
- Proven track record of managing significant UA budgets and delivering measurable business growth.
- Solid understanding of the mobile marketing ecosystem — including attribution, MMPs, conversion tracking, and performance analytics.
- Experience working with BI tools such as Tableau or internal analytics systems.
Passion for mobile gaming, sharp marketing intuition, and excellent communication skills — able to align teams around a shared vision.
With an outstanding product and a mission that excites and inspires, Appodeal offers a unique opportunity to make an impact while being part of an amazing team.
Join us and help shape the future of mobile app success!