Marketing Project and Communications Manager
[solidcore] is seeking a Marketing Project and Communications Manager to join our dynamic team at our HQ in Arlington, Virginia. We are a fast-paced, innovative company looking for an experienced operations professional to drive efficiency and coordination across our marketing organization. This role serves as the operational backbone of the marketing team, ensuring seamless execution across Brand, Growth, Lifecycle/CRM, and Digital functions. Reporting to the Senior Director, Lifecycle & Marketing Operations, this role focuses on project management, cross-functional coordination, process improvement, and executive-level reporting.
This role will understand company and marketing goals, translating them into actionable timelines and processes that enable the marketing team to execute flawlessly. This is an exciting opportunity for a candidate with strong project management and organizational skills, marketing fluency, and a passion for operational excellence.
Key Responsibilities:
Project Management & Cross-Functional Coordination
Lead project management for major lifecycle, growth, digital, and brand marketing initiatives including new campaign launches, brand refreshes, and integrated marketing programs.
Coordinate timelines and deliverables across Growth, Lifecycle/CRM, Digital, Brand, Creative, and Analytics teams.
Serve as a central point of contact ensuring alignment between marketing functions and cross-functional partners including Sales, Studio Operations, Product, IT, and Finance.
Manage lifecycle/growth/digital marketing calendar and ensure proper representation on the integrated marketing calendar. Track cross-functional needs and ensure timely delivery.
Identify bottlenecks and proactively problem-solve to keep projects on track.
Implement and maintain project management systems and workflows to improve team efficiency.
Executive Reporting & Stakeholder Management
Coordinate marketing performance reporting, gathering inputs from all marketing functions and synthesizing into presentations for campaign wraps, QBRs, and executive reporting
Schedule and prepare materials for executive marketing reviews and strategy sessions
Serve as liaison between marketing leadership and executive stakeholders on timing, priorities, and deliverables
Process Improvement & Team Efficiency
Audit existing marketing processes and identify opportunities for improved efficiency and collaboration
Document and standardize workflows, templates, and best practices across marketing functions
Implement tools and systems to streamline marketing operations (project management software, intake forms, approval workflows, etc.)
Create and maintain marketing team resources including process documentation, org charts, and more
Lead onboarding process for new marketing team members, ensuring they understand systems and workflows
Budget & Vendor Coordination
Track marketing budget pacing across all functions, flagging concerns to leadership
Manage marketing team technology stack, ensuring proper implementation and team adoption across tools
Support procurement process for new vendors, tools, or agency partnerships
Campaign & Launch Coordination
Lead go-to-market planning for new studio openings, ensuring all marketing functions are aligned on timing and deliverables
Create launch checklists and ensure all teams have clarity on roles and deadlines
Conduct post-launch retrospectives to capture learnings and improve future processes
Experience:
Skills:
Expert-level proficiency in project management tools required (Asana, Monday.com, Smartsheet, or similar)
Strong understanding of marketing functions including Brand, Growth/Performance Marketing, Lifecycle/CRM, and Digital
Experience with marketing technology stack (CRM platforms like Klaviyo, analytics tools, project management systems)
Exceptional data analysis and storytelling skills; experience creating and presenting analyses, presentations and reports to an executive audience
Exceptional organizational skills with ability to manage multiple complex projects simultaneously
Proficiency in Google Workspace or Microsoft Office (Slides/PowerPoint, Sheets/Excel, Docs/Word)
Process-oriented mindset with track record of implementing efficiency improvements
Experience working with cross-functional stakeholders at all levels of organization
Ability to navigate ambiguity and adapt quickly in fast-paced environment
Strong attention to detail and follow-through
Experience with budget tracking and vendor management a plus
Understanding of membership/subscription business models a plus
Experience in multi-location marketing a plus
Interest in boutique fitness
What Success Looks Like:
Marketing campaigns launch on time with all deliverables coordinated across teams
Executive reporting is timely, accurate, and provides actionable insights
Team efficiency improves through better processes, systems, and documentation
Marketing leadership has visibility into project status, budget pacing, and potential issues before they become problems