Product Marketing Manager
Summary
How secure is the app you just downloaded onto your mobile device? Guardsquare is the recognized leader in mobile application security and is seeing significant growth. This is a unique opportunity to join this critical and growing market. This Product Marketing Manager role is heavily focused on content creation and product storytelling. You will play a critical role in shaping how Guardsquare technology, expertise, and point of view are understood in the market. You will translate complex mobile security challenges into compelling, developer-and security - focused narratives that educate and build trust.
Responsibilities
- Own and evolve Guardsquare core messaging and positioning for mobile application developers and security professionals.
- Develop and execute a content strategy that educates the market on mobile app security threats, best practices, and Guardsquares differentiated approach.
- Create high-quality long-form and short-form content including blogs, whitepapers, webinars, technical explainers, and all supporting assets.
- Translate complex product capabilities and market problems into clear, value-driven stories that resonate with technical and security-minded audiences.
- Work with the extended GTM team to create messaging and content required for demand generation and awareness campaigns.
- Develop sales collateral focused on the different stages of the buyer’s journey including sales plays and required content to support customer and industry focused campaigns.
- Partner closely with Product Management to deeply understand product capabilities and roadmap themes, and turn that insight into market-ready content.
- Effectively communicate internally relevant insights and key takeaways of industry news , events, analyst reports and social media activity.
- Monitor industry trends, analyst research, and competitive narratives, and synthesize insights for internal and external audiences.
Profile
- 5+ years of experience in a PMM, content marketing, or similar B2B technology marketing role.
- Strong technical insight; ability to comprehend (and explain) the functionality of advanced mobile application security software.
- Understanding of the application development process for mobile, web or cloud based applications.
- Experience in security software and/or developer-centric product marketing.
- Proven track record of product launches, supporting sales teams and partnering with product teams.
- Analytical mind with a focus on measuring quantifiable results to access progress and further improve.
- Excellent written and verbal communication skills.
- Self-driven and innovative thinker that is able to thrive in a fast moving and changing environment.
- Bachelor degree in Engineering, Computer Science or Marketing.
What Guardsquare offers you
- A full time job with a competitive salary package
- You are provided with the tools & flexibility to develop yourself successfully
- An international environment where you will interact with motivated & open colleagues with different backgrounds
- A workplace where you can share and implement your ideas
- A hybrid work policy, which helps guarantee an excellent work-life balance
At Guardsquare, we take pride in being a diverse and multicultural company with team members representing numerous nationalities. We value different perspectives and opinions throughout the business which has contributed to our being the market leader in mobile application security.
You will be part of a dynamic team that strives for excellence and focuses on continuous education and enhancement in skills. We encourage & empower our trusted colleagues to share their opinions, actively collaborate, and continue to learn and grow.
So, what are you waiting for? Join us!
You can apply for this opportunity by filling out the application form below!
About Guardsquare
Guardsquare offers the most complete approach to mobile application security on the market, delivering the highest level of protection, with ease. Guardsquare integrates seamlessly across the full development cycle, from mobile app security testing and code hardening to real-time threat detection and app attestation. Guardsquare provides enhanced mobile application security across the entire development process.
More than 975 customers worldwide across all major industries rely on Guardsquare to help them identify security risks and protect their mobile applications and SDKs against reverse engineering and tampering in the ever-evolving threat landscape.
Guardsquare is based in Leuven (Belgium) with offices in Gent (Belgium), Boston (USA) and Munich (Germany).