Product Marketing Manager (Competitive Intelligence)
What you'll be doing:
- Manage day-to-day analyst relations activities, coordinating briefings, data submissions, and follow-ups for key industry reports and evaluations.
- Support the creation and maintenance of competitive materials, including battle cards, feature/function comparison sheets, objection-handling guides, and prospect-facing decks.
- Conduct ongoing competitor research to identify trends, threats, and opportunities.
- Collaborate with Sales, Marketing, and Partner Management to ensure competitive insights are effectively used in customer-facing conversations and campaigns.
- Update and maintain internal knowledge hubs, dashboards, and reports to increase the visibility and adoption of competitive and market intelligence.
- Partner with Product Marketing and Strategy teams to ensure competitive insights inform product positioning, roadmap prioritization, and go-to-market messaging.
- Assist in developing and running internal enablement sessions to keep customer-facing teams up to date on competitive positioning.
Qualifications
What you'll bring:
- A Bachelor’s degree in Business, Marketing, or a related field.
- 2–4 years of experience in a market or competitive intelligence role, preferably within B2B software or SaaS.
- Strong analytical and research skills, with the ability to translate data and trends into clear insights.
- Excellent written and verbal communication skills, capable of conveying intelligence findings to both technical and non-technical audiences.
- Experience supporting commercial or marketing teams with competitive materials or insights.
- Strong attention to detail and the ability to manage multiple priorities in a fast-paced environment.
- Familiarity with market and competitive intelligence tools (e.g., Klue, Crayon), CRM systems, and presentation software is a plus.
Additional Information
Who we are
So, what does it mean to be a part of the Sana Commerce team?
At Sana Commerce, our values guide how we work, collaborate, and drive success.
- Champions of Our League – We deliver lasting success, balancing quick wins and long-term value
- Supercharge Our Customers – We’re revolutionizing B2B commerce together, helping our customers to lead and succeed
- Determined to Grow – We embrace challenges, growing and raising the bar for ourselves and our industry
- Bold Together – We dare to be bold because we have each other’s back
Job descriptions can be tough to interpret. Even if you may not tick all the boxes, we have ambitious plans and we encourage people who share our vision and look forward to growing with us. Apply now.
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