Salesforce Solution Specialist - Marketing Cloud
Who we are: Magna Technology Group is a digital transformation consultancy helping our clients with advisory and implementation of their most critical technology systems. Our mission is to create the most entrepreneurial technology services and advisory company in the world, giving our teammates the best possible opportunities in the market to grow their own part of the business and to grow as people.
Job Description: Salesforce Solution Specialist (Marketing Cloud) - India
Position Overview: We are seeking an experienced and highly skilled Solution Specialist to join our dynamic team in India. This role offers the opportunity to work on exciting and challenging projects in a rapidly evolving field, with a focus on delivering impactful Marketing Cloud solutions. If you are a motivated and proactive professional with the skills mentioned above, we would love to hear from you.
Key Responsibilities:
- Marketing Cloud Development and Solutioning
- Design, develop, and implement solutions using Marketing Cloud technologies ensuring quality product delivery and adherence to client requirements
- Develop and maintain web applications with proficiency in JavaScript, CSS, and HTML
- Translate requirements into technical solutions and execute on development tasks, customizations, and administration independently and proactively
- Build and optimize campaigns, automation processes, and personalization strategies
- Client Engagement
- Communicate technical concepts, design and decisions to a non-technical audience
- Be able to speak to technical concepts at a deep level with a technical audience
- Collaborate with stakeholders to understand requirements and deliver customized solutions
- Discovery/Design
- Contribute to discovery and requirements gathering
- Assist in translating client business requirements and needs into discovery and design documentation
- QA
- Ensure that all components are rigorously tested, documented and satisfy technical standards and business use case requirements
- Design and execute component unit testing
- Facilitate UAT testing and validation
- Responsively debug and troubleshoot application issues on a system and component level
- Training/Documentation
- Conduct informative, well planned training sessions with non-technical to highly technical client audiences
- Document processes thoroughly and legibly, supplementing training sessions and enabling user adoption
- Project Management
- Demonstrate eagerness to keep projects moving forward, taking initiative to resolve blockers and maintain momentum
- Partner with analysts to ensure client satisfaction and the completion of projects that are on time and within scope
- Understand project scope, and present recommended solutions which adhere to scope
- Understand the use of change orders when applicable
- Collaboration
- Work closely with developers, analysts, and other stakeholders to ensure successful project outcomes
- Actively pursue alignment with these resources, report on status of all assigned work regularly (daily)
Required Skills & Experience
- Minimum of 1-3 years of hands-on experience with Marketing Cloud, particularly with personalization
- Strong proficiency in JavaScript, CSS, and HTML for web/sitemap development
- Experience as an MC Developer, Consultant, or JavaScript Developer
- Knowledge of Marketing Cloud Development principles and best practices
- Expertise in Marketing Automation tools and techniques
- Strong understanding of web development frameworks and libraries
- Experience with Google Analytics for tracking and analyzing web performance
- Proven experience in client-facing roles (50% of the role)
- Strong communication skills, both verbal and written
Technical Skills
- Intermediate to advanced proficiency in JavaScript development
- Strong understanding of Marketing Cloud Personalization data models and integration techniques
- Experience with API integrations and web services
- Knowledge of marketing automation best practices and implementation patterns
Tasks Executed
- Sitemap and Campaign development using JavaScript, CSS, and HTML
- Marketing Cloud journey and automation configuration
- Implementation of tracking and analytics solutions
- Campaign configuration
- Integration with external systems and data sources
Certifications
- Required:
- Salesforce Marketing Cloud Email Specialist
- Strongly Preferred:
- Marketing Cloud Personalization Accredited Professional
- Salesforce Marketing Cloud Developer
- Marketing Cloud Administrator
- Additional Preferred Certifications:
- Marketing Cloud Consultant
- Google Analytics Certification
Who you are: We are looking for highly motivated individuals who would like to be a part of something new. You should enjoy creating things from scratch & problem solving in general. As a member of our team, you will be on a fast track to taking on major responsibilities and learning how to build a business. This career track is meant to quickly guide new teammates to become senior leaders, either growing mastery over certain critical business functions or managing a team.