Senior Designer

Role: Senior Designer

Location: Toronto, ON (Remote)

THE OPPORTUNITY 

Looking to do the best work of your career? 

Do it with Dove, one of the most respected global brands on social. We’re building a team across 15 markets to own Dove’s social presence end to end: insight and ideation, platform-native creative, publishing, live ops, and community. From the first idea to the final reply, you’ll shape how Dove shows up every day and create work that influences culture. 

You’ll move at newsroom speed with rigorous craft—launching ideas that travel, partnering with standout creators, and turning comments into conversations that become cultural moments. The brief is straightforward: make Dove the most culturally relevant brand on social. You’ll have the scale, purpose, and creative freedom to make it real. 

If you’re motivated by ideas that matter, sharpened by data, and committed to making the internet more positive, this is the place to do it. Bring your craft and your courage. Together we’ll build culture—not just content—and do the best work of our careers. 

Your creative vision will bring Dove's brand to life across social platforms and beyond. Based in London with a hybrid working arrangement (minimum 3 days per week on-site), you'll work in partnership with the creative, social, strategy, and Dove brand teams to craft compelling visual work that connects with audiences in the moments that matter. You'll lead and guide designers and content creators, champion social-first thinking, and ensure every piece of visual content meets the highest standards of craft while feeling native to the platforms where Dove's audiences spend their time. 

We support flexible working and are open to different arrangements. We offer reasonable adjustments throughout the process. 

THE ROLE 

You'll be the visual storyteller behind design work that makes Dove unmistakable in crowded feeds. Working at the intersection of brand strategy and creative execution, you'll translate consumer insights, campaign briefs, and Dove's brand purpose into visuals that feel authentic, inclusive, and distinctive across every format and platform. 

We're looking for someone who combines strong conceptual thinking with hands-on design craft, someone who can develop a big idea and then execute it beautifully across social, digital, and, where needed, OOH and POS touchpoints. You'll guide and mentor a team of designers and content creators, pushing the standard of social-first design while integrating Gen AI tools thoughtfully into the creative process. 

Success means design work that captures attention, strengthens Dove's brand equity, and delivers measurable results. Work that people recognise as unmistakably Dove before they even see the logo. 

WHAT YOU'LL DO 

• Lead the visual direction for Dove's social-first content and campaigns, developing strong conceptual ideas that differentiate the brand and perform across platforms 
• Design and produce social-first assets across TikTok, Instagram, YouTube, Pinterest, and emerging channels, ensuring every piece of content is platform-native, on-brand, and crafted to the highest standard 
• Develop visual concepts that flex across multiple touchpoints, from social formats to digital display, CRM, OOH, and POS where required 
• Champion conceptual thinking throughout the creative process, from briefing to execution, ensuring design solutions are rooted in insight and purpose rather than decoration 
• Art direct photography, video, and content shoots, guiding the visual treatment, styling, and composition to reflect Dove's brand world authentically and inclusively 
• Build, mentor, and guide designers and content creators within the studio, fostering a culture of social-first excellence, collaborative feedback, and continuous improvement 
• Collaborate with strategists, copywriters, social media managers, and the Dove brand team to develop integrated campaign assets that are visually cohesive and strategically aligned 
• Transform Dove's brand guidelines into distinctive, ownable executions that resonate with diverse audiences and feel relevant to the platforms and cultural context they appear in 
• Pioneer the thoughtful integration of Gen AI tools into the design and content creation process, using them to enhance ideation, exploration, and production without compromising craft or authenticity 
• Spearhead platform-specific design initiatives that leverage the unique strengths and visual language of each social channel 
• Stay ahead of social platform algorithms, features, design trends, and audience behaviours to ensure Dove's visual output remains current and distinctive 
• Manage multiple projects with varying timelines, formats, and platform requirements, maintaining quality and consistency under pressure 

WHAT YOU BRING 

• A portfolio demonstrating 6+ years of design experience, with strong examples of social-first design thinking and execution for consumer brands 
• Deep understanding of social platform behaviours, content formats, and visual performance factors across TikTok, Instagram, YouTube, Pinterest, and emerging channels 
• Strong conceptual ability, with a track record of developing big ideas that translate into compelling visual work across multiple touchpoints 
• Visual storytelling skills, with the ability to communicate brand purpose, emotion, and product messaging through design that feels authentic and culturally relevant 
• Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and Figma, with strong proficiency in producing assets at social speed 
• Experience art directing photography, video, or content shoots, with an eye for composition, styling, and inclusive visual representation 
• Proven ability to lead and mentor designers and content creators, providing clear direction, constructive feedback, and creative inspiration 
• Experience creating native content and design systems for key social platforms, with an understanding of specs, safe zones, and format best practices 
• A talent for presenting concepts to clients and stakeholders with clear rationale and conviction 
• The ability to manage multiple projects simultaneously, balancing quality, speed, and competing priorities 
• An understanding of inclusive design and visual representation, with experience or a strong interest in creating work that reflects diverse audiences authentically 
• Professional proficiency in English; additional languages are a plus 
• At the time of this posting, the base salary for this position may range from $89,250.00 CAD to $99,750.00 CAD. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package.

Req ID: 16810

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