Senior Meta Ads Media Buyer
We’re looking for a results-driven Senior Meta Ads Media Buyer to join our growing team and lead a variety of client projects across different industries. In this role, you'll manage, optimize, and scale advertising campaigns across Facebook, Instagram, and Meta’s extended network — driving customer acquisition, revenue growth, and brand awareness through data-driven strategies, full-funnel execution, and high-impact creatives.
Key Responsibilities
- Plan, launch, and manage paid ad campaigns on Meta platforms (Facebook, Instagram)
- Set up automations and workflows using tools like Zapier, Make (Integromat), etc.
- Conduct audience research and build detailed targeting strategies
- Collaborate with creative/design teams to build and test ad creatives
- Track and analyze campaign performance (ROAS, CPA, CTR, CPM, etc.)
- Continuously optimize campaigns to meet or exceed ROI goals
- Conduct A/B tests on ads, audiences, placements, and landing pages
- Provide performance analysis and actionable reports
- Stay up to date on Meta’s algorithm updates, ad policies, and best practices
- Work closely with content, design, analytics, and product teams
Qualifications
- 3–5 years of hands-on experience with Meta Ads
- 1–2+ years of experience with international markets, especially the U.S.
- Proven success managing ad budgets of $10,000+/month
- Proficiency in designing and editing creatives using graphic design tools
- Strong knowledge of tracking, pixel setup, retargeting, and funnel strategy
- Experience with automation tools like Zapier, Make (Integromat), etc.
- Fluent in English and Russian (C1–C2 level) — written and spoken
- Comfortable working remotely and available during EST/PST hours
What We Offer
- Fully remote, full-time role (35+ hours/week)
- Competitive hourly rate
- Opportunity to work on a wide range of projects across different industries
- Long-term collaboration with growth potential
- Performance-based bonuses