Senior Pay-Per-Click Analyst (Remote)
As a Sr. PPC Analyst at LegalMatch, you will manage paid media campaigns to generate high-quality leads and optimize ad performance across platforms. Your role directly contributes to the company’s growth by ensuring cost-effective lead acquisition strategies.
Responsibilities:
- Plan, create, and manage PPC campaigns across multiple digital platforms
- Optimize campaigns daily by adjusting bids, targeting, and ad copy
- Monitor campaign performance to ensure lead volume and cost-efficiency goals
- Generate actionable insights through data analysis and performance reporting
- Present findings and recommendations to internal stakeholders
- Analyze market trends to inform campaign strategies
- Collaborate with cross-functional teams to improve landing page performance
- Maintain high quality score standards and ad relevance
- Maintain control of campaign budgets and expenditures
- Continuously improve PPC processes and results
Requirements
- 1+ years of experience as a Sr. PPC Analyst or equivalent
- Strong analytical skills and a data-driven mindset
- Proficiency in Microsoft Excel and experience in reporting and analysis
- Highly proactive, meticulous, and results-oriented
- Experience with LinkedIn Ads and Facebook Business Ads
- Excellent written English, especially in ad copywriting
- Familiarity with A/B testing, bidding strategies, and lead generation funnels
We’re looking for someone who is:
- Be proactive and focused on results
- Solve complex problems, even under pressure
- Have a “can-do” attitude to resolve issues efficiently
- Pursue continuous improvement in processes and systems
- Work well with teams and communicate effectively
At LegalMatch Philippines, we offer a dynamic and innovative environment where you can grow and make a real impact in legal tech. Join our team, collaborate with passionate individuals, and take the next step in your career. Apply today!