Social Media Specialist
Who We Are:
Airia is an enterprise AI full-stack platform designed to quickly and securely modernize all workflows, deploy industry-leading models, provide instant time to value, and create impactful ROI. Airia offers complete AI lifecycle integration, protects corporate data, and simplifies AI adoption across the enterprise.
Who You Are:
You are a creative and strategic thinker with a passion for social media and digital marketing. You possess excellent communication skills and have a keen understanding of how to engage audiences across various platforms. You are results-driven, detail-oriented, and thrive in a fast-paced environment, where you can leverage your expertise to enhance brand visibility and foster community engagement.
What You Will Do:
As a Social Media Specialist at Airia, you will be responsible for developing and executing our social media strategy to enhance our online presence and drive engagement. You will work closely with cross-functional teams to create compelling content that aligns with our brand voice and objectives.
Core Responsibilities:
- Develop and implement a comprehensive social media strategy that aligns with Airia's business goals and objectives.
- Create, curate, and manage published content across various social media platforms, including but not limited to LinkedIn, X (Twitter), Reddit, and Instagram.
- Monitor social media channels for trends, customer feedback, and engagement metrics, providing insights and recommendations for improvement.
- Collaborate with marketing and design teams to create visually appealing and engaging content that resonates with our target audience.
- Manage social media advertising campaigns, including budget allocation, audience targeting, and performance analysis.
- Foster community engagement by responding to comments, messages, and inquiries in a timely and professional manner.
- Track and report on social media performance metrics, providing regular updates to stakeholders.
- Manage influencer marketing and campaigns.
What We Need from You:
- Bachelor's degree in Marketing, Communications, or a related field.
- 3+ years of experience in social media management or digital marketing, preferably in the technology or software industry.
- Strong understanding of social media platforms, trends, and best practices including LinkedIn, X, Reddit, and Instagram.
- Excellent written and verbal communication skills, with the ability to tailor messaging for different audiences.
- Proficiency in social media management tools and analytics platforms, preferably Sprout Social.
- Creative mindset with a passion for storytelling and engaging content creation.
- Ability to work collaboratively in a team-oriented environment.
- Ability to work from the midtown Atlanta office 3 days per week.
Airia is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.