Veterans Outreach Specialist

Regional Veterans Outreach Specialist – Colorado and New Mexico

Position Summary:

The Veterans Outreach Specialist serves as a key liaison between Veterans, their caregivers, and the Department of Veterans Affairs (VA) programs. This role focuses on educating, engaging, and assisting Veterans and caregivers in accessing home care services and caregiver support benefits. The specialist promotes awareness of VA programs, facilitates local enrollment connections and ensures that Veterans and their families receive the resources and support they need for quality care at home. This role combines business development with advocacy, creating measurable impact to ensure Veterans receive the care they deserve.

Key Responsibilities:

Outreach & Engagement

• Conduct outreach activities to inform Veterans and caregivers about VA home care programs and caregiver support services.

• Develop and distribute educational materials (brochures, fact sheets, web content) highlighting benefits such as Homemaker/Home Health Aide Care, Skilled Home Health Care, Respite Care, and Caregiver Support Programs.

• Organize and participate in community events, workshops, and informational sessions.

• Build and maintain relationships with VA referral sources, such as case managers, social workers, and healthcare professionals.
• Identify and pursue new business opportunities focused on Veterans’ home care needs.
• Represent Family Resource Home Care at community events, VA programs, and partner meetings to increase visibility and referrals.
• Educate partners on our services and unique support for the Veteran population.
• Collaborate with internal teams to ensure seamless client experiences and adherence to VA policies and procedures.

Caregiver Support

• Provide guidance on programs like the Program of General Caregiver Support Services (PGCSS), which offers skills training, peer mentoring, and coaching for caregivers.

• Assist caregivers in navigating VA systems and accessing resources for stress management and respite care

Veteran Services Coordination

• Help Veterans enroll in home and community-based services such as Aid & Attendance, Community Cares Network Home Health Aide, Home-Based Primary Care, Adult Day Health Care, and Veteran-Directed Care.

• Coordinate referrals to VA health care teams and community partners for additional support.

Education & Training

• Deliver presentations to Veterans, caregivers, and community organizations on available benefits and eligibility requirements.

• Train internal staff and external partners on VA caregiver programs and home care options.
• Case Management & Documentation
• Maintain accurate records of outreach activities, client interactions, and referrals in compliance with VA guidelines
• Monitor and report program outcomes to improve service delivery.

Qualifications:

Education:

• Bachelor’s degree in Business, Social Work, Human Services, Public Health, or related field.

Experience:

• Minimum 2 years in home care, business development, outreach, case management, or veteran services.

• Familiarity with VA programs, military culture, and caregiver challenges are strongly preferred.

• Strong communication, empathy, and problem-solving skills.

• Self-starter with a mission-driven mindset and willingness to travel extensively throughout Colorado and New Mexico.

Skills:

• Excellent communication and interpersonal skills.

• Ability to work independently and collaboratively with diverse populations.

• Proficiency in Microsoft Office, CRM and VA systems.

Core Competencies:

• Strong understanding of veteran and caregiver needs.

• Ability to build trust and maintain relationships with Veterans, families, and community partners.

• Commitment to advocacy and service excellence

Work Environment:

• Must reside in Colorado or New Mexico

• Primarily field-based with extensive travel to VA facilities, community events, medical facilities and Veteran social activities throughout Colorado and New Mexico. Occasional evening and regular weekend outreach activities.

Pay Range: $65,000-75,000/yr