Vice President Games (f/m/d)
ZEAL Network SE is a dynamic, international group of companies that has been creating exciting and innovative lottery experiences for over 20 years. As Germany’s largest provider of online lotteries through our brands LOTTO24 and Tipp24, and a trusted partner of Spain’s ONCE, the second-largest national lottery, we’re shaping the future of the lottery industry. We are passionate about driving innovation, as demonstrated by our newest brands, Freiheit+ and Traumhausverlosung, which bring fresh and exciting dreams to life. Additionally, through ZEAL Ventures, we invest in inspiring e-commerce start-ups like Omaze and DAYMADE, fueling fresh ideas and opportunities.
Our team of 350+ professionals from diverse backgrounds is united by a visionary mindset, a passion for collaboration, and a commitment to inspire dreams. At ZEAL, we empower our people to think ambitiously and work together toward a shared purpose: helping people imagine and achieve their aspirations.
The role:
The ZEAL Vice President Games is responsible for defining, leading, and scaling the Games Business Unit across B2C (games.lotto24.de) and B2B (zealinstantgames.de).
The role owns the end-to-end value chain of digital instant games, from vision and strategy to execution and performance, ensuring a commercially successful business that is compliant, and aligned with ZEAL’s standards for responsible gaming.
Acting as the central decision-maker and entrepreneurial owner of the Games business, this role balances growth, player engagement, innovation, and profitability. The Vice President Games works closely with group functions, external partners, and leadership stakeholders while continuously evolving the games portfolio, operating model, and go-to-market approach.
Your tasks:
Own the overall vision, strategy, OKRs and performance of the ZEAL Games Business Unit (B2C and B2B), with accountability for growth, profitability, and long-term value creation.
Own the full P&L, including revenue growth, cost control, margins, and financial performance management.
Set and evolve the product strategy, defining clear priorities, roadmaps and growth levers.
Lead cross-functional execution of plans across the Games business, aligning Product, Marketing, Technology, Data, Finance, Legal, Compliance, external content providers and the internal Game Studio around shared outcomes.
Leverage experimentation, cross-sell, bonus features and performance marketing to efficiently scale the player base.
Strengthen player engagement, retention and reactivation, to include tailored approaches for different player segments.
Lead the launch and ongoing optimization of games and offers, ensuring strong product-market fit, compelling player experiences, and commercial impact.
Ensure regulatory, legal, and responsible gaming compliance, embedding player protection into all business and product decisions.
Grow the B2B business, expanding the game portfolio and scaling profitable partnerships with external aggregators and operators.
Represent the Games business internally and externally, acting as a senior leader and key stakeholder for ZEAL.
What you offer us:
A passion for Games, significant experience of the iGaming industry, with a track record of operational or consultancy leadership and commercial success.
Strong commercial and financial acumen, including P&L ownership, revenue growth, cost control, and performance steering via OKRs or similar frameworks; comfortable moving from strategic framing to executional delivery.
Demonstratable experience of building, managing, and developing cross-functional teams and influencing senior stakeholders in complex matrix organizations.
Experience working in agile or product-led organizations, collaborating closely with product, tech, marketing, and data teams to translate strategy into measurable outcomes.
Data-driven mindset with strong analytical and structured problem-solving skills, combined with pragmatic decision-making under uncertainty.
Ability to balance innovation, speed, and regulatory compliance in a complex and dynamic environment.
Excellent stakeholder management, communication, and influencing skills, including at senior leadership level and across diverse functions.
Fluent in English and German.
What we offer:
A modern, dynamic culture grounded in the success of a leading-edge e-commerce company.
A talented team of ambitious, like-minded colleagues where your knowledge and ideas truly make an impact.
Ongoing personal growth, supported by an annual development budget of €1,500 to invest in your professional development.
Trust and autonomy, no micromanagement, just confidence in your ability to deliver and excel.
Flexible work options with a hybrid setup focused on results.
Unlimited vacation days in addition to your yearly 30-day vacation allowance.
Opportunity for workations abroad using our WorkFlex tool.
Monthly mobility allowance of €30 to use on the mobility option of your choice (e.g., the Deutschlandticket), plus access to a company bike leasing program.
Company pension scheme, provided in partnership with Degura, to support your future financial security.
Subsidized EGYM WELLPASS membership, with a contribution of only €25 per month, giving you access to a wide range of gyms and sports options across Germany.
Monthly company events, team activities, and informal gatherings, including our popular company-wide lunches provided four days a week.