Writer - Gaming
About Us
Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.
About the role
MrBeast is looking for a talented Writer/Content Strategist to join our Gaming channel. A person in this role will be responsible for structuring and shaping unscripted multiplayer gameplay into compelling, high-retention YouTube narratives. This role translates chaotic, unpredictable game sessions into structured story arcs, escalating tension, rivalries, and stakes without scripting outcomes.
Success is defined by the ability to design frameworks that maximize audience retention, reinforce brand voice, and turn multiplayer chaos into memorable, viral-ready content.
What You'll Do
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Design narrative structure for unscripted multiplayer gaming videos.
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Write video hooks, transitions, escalation beats, and framing segments.
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Develop challenge frameworks that allow unpredictability while preserving tension.
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Research YouTube retention trends and apply insights to video pacing.
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Identify structural weak points in content and propose improvements.
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Pitch written video concepts and flow to Director for approval.
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Collaborate with Production Manager on feasibility, timing, and scope.
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Work with editors to ensure pacing, cliffhangers, and mid-video resets maintain engagement.
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Track retention data and refine future frameworks based on performance signals.
What We're Looking For
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3+ years experience as a producer, writer, or content strategist in high-performing digital content.
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Demonstrated experience working in YouTube-first or creator-driven environments.
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Strong understanding of multiplayer gaming formats (Minecraft, GTA Online, large lobbies).
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Proven ability to structure unscripted content for audience engagement.
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Excellent written communication and narrative clarity skills.
Preferred Skills
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Deep familiarity with YouTube retention mechanics and algorithm signals.
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Knowledge of viral trends, creator ecosystems, and competitive gaming content.
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Experience collaborating across production, editing, and creative teams.
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Ability to translate performance data into creative decisions.
Benefits
The Perks, Why Work On the MrBeast Team
We are redefining what entertainment and storytelling look like at global scale. Every piece of content we publish reaches millions and influences culture in real time. This is your opportunity to lead the team that decides how those moments come to life across every screen.
- Competitive Salary
- Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
- Company contributions to employee Health Savings Accounts (HSA)
- 401k Plan with Safe Harbor company-matching
- Flexible vacation policy and paid company holidays
- Company-provided technology package
- Relocation assistance where applicable, including travel and company-provided housing for the first 90 days