Director, Sales
Job Summary:
We are seeking a seasoned professional to drive Husk Power’s sales in a leadership position responsible for
strategy, growth, cluster-level portfolio management, and enhancing customer value. This role also encompasses organizational development.
Strategic Sales Leadership & Performance Management
Sales Process & Pipeline Management: Design and implement a dynamic sales process to maximize new customer acquisition, dormant customer revival, and pipeline conversion, adapting strategies based on market conditions.
Forecasting & Key Account Management: Lead accurate forecasting, territory-level sales planning, and key account management to ensure disciplined execution against revenue targets.
Performance Monitoring & KPIs: Establish dashboards, KPIs, and reporting systems to track revenue, agent productivity, and pipeline health across all clusters.
Market Strategy & Business Development
Customer & Market Opportunity Identification: Systematically analyze existing and potential markets to identify high-value customer segments and untapped revenue opportunities. Use quantitative and qualitative insights to prioritize target segments.
Market Entry & Expansion Strategy: Design and execute cluster-level market entry and expansion plans, balancing short-term revenue objectives with long-term pipeline development. Evaluate risk, competition, and resource requirements to ensure scalable growth.
Community Market Intelligence Packs: Develop actionable intelligence packs for each target market/community, including customer sizing, purchasing behavior, pricing sensitivity, and competitor activity. Ensure insights directly inform product positioning, pricing, and promotional strategies.
Scalable Promotional Tools & Processes: Establish and standardize promotional frameworks, marketing toolkits, and communication processes that can be deployed efficiently across multiple clusters and regions, enabling consistent brand messaging and customer engagement.
Commercial & Portfolio Management
Sales P&L Ownership: Manage the sales P&L across the HMG portfolio, ensuring topline growth while maintaining cost efficiency and profitability.
Revenue per Sales Agent: Drive revenue per agent through optimized incentives, territory management, and performance monitoring.
Market Research & Competitive Analysis: Conduct ongoing market and competitor research across potential locations to inform strategy, budgeting, and resource allocation.
Cross-Functional Alignment & Stakeholder Management
Internal Collaboration: Work closely with Heads of Operations, Finance, Product, and other business units to interpret performance trends, identify synergies, and enable cross-functional growth.
External Stakeholder Engagement: Build and maintain strategic relationships with regulators, community leaders, corporate clients, and industry partners to facilitate market access and support revenue objectives.
Team Development & Thought Leadership
Sales Team Leadership: Build, mentor, and retain a high-performing sales organization, fostering a culture of accountability, collaboration, and continuous improvement.
Thought Leadership & Visibility: Represent Husk in industry forums, conferences, and public engagements, establishing the company as a leading authority in the minigrid sector.
Qualifications
- 10+ years of relevant sales experience, with 5 years in a similar role within the Energy, Insurance, Telecom, Banking or FMCG sector.
- Graduate from a leading institution with a related degree in Sales, Business Management and Marketing.
- Post-Graduate degree in Business and/or a related professional qualification, a plus.
- A clearly defined strategic thought process and a continuous improvement mindset with excellent problem-solving skills
- This position requires an in-depth understanding of business development, sales, critical thinking and the ability provide time-bound solutions to the benefit of the company.
- Hands-on experience in sales and marketing within rural areas (B2C)
- Great relationship management skills and an understanding of data analysis and forecasting methods.
- Excellent skills in MS Excel, MS Word, MS Power Point.
Additional Information
Location and Travel
This role is based in Jos, Plateau, Nigeria and requires some travel to other Husk locations.
Salary
Negotiables based on experience.
Women candidates are encouraged to apply.
DISCLAIMER:
This description indicates the general nature and level of the qualifications and duties required of employees in this job classification, as well as the essential functions a person must be able to perform to do this job. It is not designed to be a comprehensive inventory of all duties and qualifications required of employees assigned to this job.
Husk Power Systems and its subsidiaries are equal-opportunity employers and make employment decisions on the basis of merit and business needs. We hire without consideration of race, colour, religion, citizenship, political activity or affiliation, marital status, age, national origin, ancestry, disability, veteran status, sexual orientation, gender identity, gender expression, sex or gender, or any other basis protected by law.