E-Mail Marketing Operations Analyst (Part-Time)
InvGate is a fast growing SaaS company that develops products for IT management and service automation, used by clients in over 60 countries in industries such as banking, e-commerce, education and technology.
We are looking for an Email Marketing Operations Specialist (Part-Time, 4 hours per day) who can execute, manage, and optimize our email marketing campaigns and nurturing workflows. The ideal candidate is detail-oriented, technically inclined, and comfortable working with marketing automation platforms to ensure campaigns are deployed accurately and perform effectively.
Your tasks:
- Build and send email campaigns using predefined templates and provided copy.
- Maintain and update nurturing sequences to ensure they remain accurate and relevant.
- Manage audience segmentation in collaboration with Demand Generation and sales operations teams.
- Ensure proper setup of campaigns, including links, formatting, and tracking parameters.
- Monitor campaign performance and nurturing flows.
- Report on key email metrics such as open rates, click-through rates, and conversions
- Identify and flag inconsistencies, errors, or improvement opportunities in campaigns.
- Support ongoing optimization of email workflows and automation processes.
The ideal candidate:
- Has experience working with email marketing platforms such as ActiveCampaign and/or HubSpot.
- Has previous experience in email marketing, marketing operations, or a related role.
- Is highly detail-oriented and able to follow structured processes accurately.
- Has a basic understanding of email marketing metrics and performance analysis.
- Is comfortable working with data, segmentation and marketing automation tools.
- Demonstrates curiosity and willingness to learn and improve technical skills.
- Can work collaboratively with cross-functional teams (Marketing, Demand Gen, Sales Ops).
- Is organized and capable of managing multiple campaigns simultaneously.
We offer real opportunities for professional development, fully covered English classes, technical training both in-house and at educational centers, top-tier health insurance, a fixed amount for purchases in the food sector, reimbursement for remote work, and extended vacation and paternity leave.
Our office is located in Belgrano, CABA. This position is Hybrid, requiring office attendance at least twice a week.