Overview
Our client is a fast-growing web3 startup building something collectors will love. They're looking for a Marketing Associate with a growth mindset — someone who loves experimenting, shipping fast, and figuring out what actually moves numbers. You don't need prior crypto or web3 experience, curiosity to learn is enough.
What You Will Do
Working directly with the founders to scale the product, remix content for different platforms, and find creative ways to convert users across channels.Design and execute campaigns that drive top-of-funnel growth.Move fast from concept to launchBuild a consistent content engine with creators (in-house or external) that attracts and converts new users weeklyOptimize conversion funnels and landing pagesTrack performance, run experiments, pull insights from analytics, and present actionable recommendations to the team
What You Will Need
3+ years of experience in growth marketing, performance marketing, content strategy, or campaign execution (preferably at a startup or fast-moving agency)Proven track record of launching and scaling campaigns end-to-end — from brainstorm to reportingDeep fluency with social platforms: TikTok, IG Reels, YouTube Shorts, X (Twitter), and emerging channelsExperience managing creators, freelancers, or agenciesStrong grasp of funnel metrics (CTR, CVR, CAC, LTV, drop-off analysis) and eagerness to learn more advanced analyticsSelf-starter with a startup mindset: you thrive with ambiguity, think outside the box, and don't need hand-holdingOpen to travel for team events, conferences, and live activationsExperience with TCG, collectibles, gaming culture, or hobby communities is a big plus