Marketing Director - B2B | Executive Role | Scale & Transformation
ABOUT HIGHGATE
Highgate Group is a leading supplier and manufacturer of food processing supplies and packaging products. Proudly 100% Australian owned, Highgate has become a trusted supplier to the food processing industry, with a comprehensive product range, and with sales representation and distribution centres across Australia.
Our dynamic, fast-paced and friendly team environment will suit an energetic marketing professional who is looking to really make a difference. We are a family-owned business where our people are our greatest asset.
Highgate is entering its next phase of growth and is creating a new senior leadership role to elevate its marketing capability.
ABOUT THE ROLE
This is a senior leadership position focused on strategy, execution, people, and performance. Working in partnership with the directors and executive leadership team, you will help shape marketing strategy, build capability and create clarity across the marketing function. You will ensure the team performs at its best while supporting the broader commercial objectives of the business.
You will be accountable for marketing leadership, execution of the agreed strategic plan, investment recommendations and performance outcomes, with the opportunity to influence how the function evolves over time as the business grows.
This is an excellent opportunity for a marketing professional who is looking for a rewarding challenge, with exciting marketing opportunities and growth potential.
ABOUT YOU
You are a confident, commercially minded and organised marketing leader who enjoys building capability, delivering results, and working closely with senior stakeholders to turn strategy into action.
Key Responsibilities
We are seeking an experienced Marketing Director to lead the marketing function and translate business and commercial strategy into clear, effective marketing execution across brand, digital, campaigns and customer engagement. This role is designed to strengthen alignment between marketing activity and commercial outcomes, supporting sustainable growth across the business.
Reporting to the General Manager, you will work closely with senior leaders to contribute to strategic planning, guide the marketing team, and ensure marketing delivers clear, measurable impact.
Strategic leadership
- Partner with the executive team and directors to shape and execute marketing strategy aligned to business and growth priorities
- Translate commercial objectives into clear marketing plans, priorities and outcomes
- Provide strategic insight, recommendations and performance reporting to senior leadership
Brand, positioning and growth
- Strengthen brand positioning and customer value propositions in line with business strategy
- Ensure consistent brand standards across all channels and touchpoints
- Lead campaigns and initiatives that enhance brand awareness, lead generation and revenue growth
Digital, data and performance
- Lead digital, ecommerce and marketing technology capability in support of agreed strategy
- Build a data driven marketing function focused on insight, effectiveness and ROI
- Oversee marketing systems, tools and performance reporting
People leadership and collaboration
- Lead, develop and support a high performing marketing team
- Build strong partnerships with Sales, Customer Service and Operations
- Create clarity, accountability and effective ways of working across the function
Governance and investment
- Own the marketing budget and provide informed investment recommendations
- Establish strong processes, governance and performance measures
- Report on marketing impact and contribution to business outcomes
Requirements
What you’ll bring
- Senior marketing leadership experience with demonstrated commercial impact
- Strong capability in brand strategy, market positioning and customer engagement
- Advanced digital and data led marketing expertise
- Proven experience leading and developing teams
- Strong stakeholder management and influencing skills
- Sound commercial judgement, including budget and ROI management
Experience that will be highly regarded
- Strong background in a B2B industrial environment
- Experience lifting marketing maturity, systems and governance
- Exposure to CRM, automation and analytics platforms
- Experience aligning marketing activity with sales performance and growth
Benefits
WHY HIGHGATE
- Newly created senior leadership role with meaningful influence
- Significant opportunity to develop and strengthen the marketing function
- Collaborative and supportive leadership team with a strong commercial mindset
- A business investing in growth, capability, and long term success
- Dynamic, friendly and supportive team environment where you feel valued and appreciated
RECRUITMENT PROCESS
Highgate is committed to a considered and professional recruitment process that ensures the right long term fit for both the business and the successful candidate.
The process is expected to include:
- Initial shortlisting based on your resume and LinkedIn profile
- A confidential phone conversation to explore mutual alignment
- Two face to face interviews with senior leadership
- Reference checks
- Job fit or leadership profiling
- Pre employment checks, including police checks where required
We value transparency, open communication and respect for candidates’ time throughout the process.
Please note that only successful candidates will be contacted.