Programmatic Associate Director (Enterprise)
100% Remote Position
Base Salary: $70-$100k Base
Responsible for all aspects of strategizing and executing programmatic media campaigns in a variety of platforms for clients. You are the expert when it comes to programmatic within the agency, you are proficient with DSP platforms (the Tradedesk, DV360, Amazon) and you use your expertise to drive growth. This includes initial planning, execution, monitoring, optimization, analysis and reporting.
This role will lead as the day-to-day subject matter expert (SME) for programmatic for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients.
Additional Responsibilities include:
- Assist in the development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
- Leveraging our real-time data dashboards and a plethora of reporting tools, you will communicate campaign performance to clients and create a clear road-map for the future
- Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
- Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests
- Communicate with clients on all elements of the campaign, including planning, performance, and project status
- Prepare reports and present results to clients and management in a way that secures alignment and recommends action
- Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
- Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
- Build effective relationships with clients
- Gather data on consumer, competitor, and market conditions
Requirements
- Bachelor's degree in Marketing or related major required.
- 3+ years of performance marketing experience in programmatic is required.
- The Trade Desk and DV360 experience preferred
- Proficient in all programmatic tactics: Display, Native, Video, OTT/CTV, and Digital Out-of-Home
- Highly knowledgeable with top programmatic ad platforms, automation tools (bidding and targeting), Google Analytics, and other media buying and creative testing tools.
- Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs
- Experience in maintaining and growing large spending accounts with significant optimizations and budgets
- Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables
- Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
- Ability to work in a fast-paced environment while managing time effectively
Benefits
Our Mission
We strive to empower outstanding people to exceed our client’s expectations by providing them with the best resources, merit-based incentives and tools to transform data into actionable insights. Join us on our purpose to provide scalable, strategic and indispensable value to our clients.
About Jump 450
Jump 450, an Omnicom Media Group Agency, is based in New York City but employs experts throughout the world. We are a high-growth digital performance marketing agency that has seen rapid growth of over 150% over the past four year and doubled our staff. Jump’s exceptional culture, employee development approach, team engagement, perks, and benefits were just part of the reason publications like Fast Company Magazine, Inc Magazine, Agency Spotter’sTop 30 Agencies 2021 and Ad Age Best Places to Work chose to highlight Jump. We are also an Inc 5000 Company and have a >90% team member retention for professional reasons.
Jump 450 is the highest paying performance marketing agency in America. Our lucrative employee compensation model is perhaps one of our most compelling features–one that incentivizes our team to drive meaningful returns for our clients. Jump offers uncapped compensation for employees by sharing ~40% of top-line revenues with the team each and every month. On average our sales, media buying, and creative teams make 400% higher than the average for their roles in the US.
This work environment has created a triangle of alignment between company management, our employees, and our clients. We only hire experts, then provide additional learning and development so that our clients are receiving only the highest quality of output from real professionals. Among Jump's six core values are problem solving, ownership, execution, thought leadership, innovation, and collaboration. Our culture encourages team members to take calculated risks, actively look for innovation and creativity, and seek out ideas from all layers within the organization.
In addition to our beautiful New York office space (Brookfield Place), employees are encouraged to work from their home or wherever they feel most comfortable. They can choose to work from the office, their home, or at the coffee shop.
Additional benefits include:
- Medical, Prescription, Dental, & Vision Insurance Benefits
- Life and Accident Insurance Plans
- Short and Long Term Disability Plans
- Employee Assistance Programs
- Family Forming Plans
- Cigna Secure Travel
- Health Savings Account (HDS)
- Health Care Flexible Spending Account (FSA)
- Limited Purpose FSA
- Dependent Care FSA
- Access to MetLife Legal Plan Services
- 401k Match Plans
- Commuter Transportation Benefits
- Access to Virtual Health Services such as Telaheath, 2nd.md and Headspace
- Paid Holidays
- Flexible / Numerous PTO Days
- Volunteer Days
- Free Company Lunches
- Half-Day Fridays All Year (Not Just in the Summer!)
- New MacBook Pros and Additional Monitor on Your First Day
- Communal Meeting Rooms and Standing Workstations are Available in our NY Office
- Company Events & Happy Hours
- 10 Week Paid Parental Leave
- Tuition Reimbursement Of Up To $5,000