About FLORA
We build creative tools for the new creative class—an intelligent canvas where the best AI models enable professional craft. We're a team of ~20, with $52M of capital raised from exceptional investors like Redpoint Ventures, Hanabi Capital, Menlo Ventures, Justin Kan, and Gabe Whaley (founder of MSCHF). Our customers span a variety of creative industries and include Pentagram, Lionsgate, and Nike.
About the role
We’re looking for a Revenue Operations lead to serve as the systems and analytics backbone of FLORA’s go-to-market engine.
This role is for a builder: someone who loves stitching systems together, automating workflows, and turning messy GTM motions into a clean, scalable operating system. You’ll sit at the intersection of Sales, Marketing, Customer Success, and Product — ensuring our tools, data, and processes work together to drive clarity, velocity, and revenue.
This is a highly technical, highly strategic role. You won’t just maintain systems — you’ll architect how FLORA sells.
Architect and own FLORA’s revenue stack across CRM, enrichment, automation, analytics, billing, and attribution
Ensure data flows cleanly between systems
Design scalable GTM infrastructure that supports PLG, sales-assist, and outbound motions
Define and maintain core GTM metrics (pipeline, conversion rates, velocity, ACV, expansion, churn)
Build dashboards and reporting that give Sales and Leadership real-time visibility into performance
Partner with Sales to improve forecasting accuracy and pipeline hygiene
Design and implement automations that reduce manual work for Sales (routing, enrichment, tasking, follow-ups)
Operationalize inbound and sales-assist flows to ensure high-intent users are handled quickly and intelligently
Continuously identify bottlenecks and automate away friction
Support outbound and growth experiments with clean data, tooling, and measurement
Rapidly spin up new GTM workflows, pilot programs, and tooling as the company evolves
Document systems and processes so they scale with the team
4+ years of experience in Revenue Operations, GTM Engineering, or a similar systems-driven role, ideally in a PLG, SaaS startup environment.
Deep hands-on experience with modern GTM tooling (CRMs, enrichment, automation, analytics).
Strong technical orientation — comfortable configuring tools, building workflows, and working with APIs.
Highly analytical mindset with the ability to translate data into operational insight.
Builder mentality: you enjoy ambiguity and creating structure from scratch.
Strong cross-functional communicator who can partner effectively with Sales, Marketing, Product, and Finance.
Detail-oriented, systems-obsessed, and opinionated about how great GTM infrastructure should work.
Passionate, purpose-led, and all-in. You are obsessed with working towards our vision and spreading it to the world.
Hustle and work ethic. You are known for going the extra mile(s). You roll up your sleeves and consider no task beneath you.
Relentless focus on efficiency and effectiveness. You prioritize the highest-leverage activities that have the highest ROI.
Ownership mindset. You act like an owner - you have the highest standards of accountability for your work and proactively improve anything you see.
Nimble. You iterate continuously (without spinning wheels), execute with an extreme sense of urgency (every minute counts), and dive into new problems & opportunities seamlessly.
High bar for excellence + low ego. You're driven to win at the highest level. You seek and welcome feedback, and do what's best for the company and team.
Service mentality. You constantly think about how you can serve and provide value to others - to customers, partners, and teammates.
Daring. You bring to life bold, original ideas.