At Bellota Labs, we’re building the future of online poker with ClubWPT Gold—a skill-based, strategy-driven platform from the World Poker Tour. This isn’t just another casino app—it’s a competitive ecosystem where players learn, train, and play to win real prizes.
We’re looking for a Senior Product Designer with a focus on user acquisition, marketing, and conversion to help shape the front door of our product experience. From marketing landing pages and growth experiments to onboarding flows and campaign-driven design, you’ll help us attract, convert, and retain passionate players in a crowded, competitive market.
This is a high-impact, cross-functional role where product thinking meets performance marketing—ideal for a designer who’s equal parts strategic and hands-on.
What You’ll Do
Design for growth: Own the end-to-end design of web assets and experiences focused on driving acquisition—think marketing sites, landing pages, campaign pages, paid ad flows, and lead-gen experiences.Optimize conversion funnels: Craft, test, and iterate on design elements that drive signups, account creation, email capture, and player engagement.Create marketing visuals: Produce high-quality visuals for product launches, ad campaigns, email templates, and social media—always on-brand and optimized for performance.Collaborate cross-functionally: Partner with marketing, product, and engineering teams to align design with business goals and KPIs.Lead A/B testing efforts: Design testable experiences and analyze outcomes to inform future design decisions.Build and maintain design systems: Extend our design system across marketing assets and customer-facing surfaces with consistency and polish.
What We’re Looking For
3+ years of experience in product or marketing design, with a strong focus on responsive web and performance-driven designA portfolio that demonstrates clean visual design, marketing intuition, and conversion-minded UXExpertise in Figma; bonus for motion/interactive prototyping toolsExperience designing and optimizing landing pages, marketing flows, and acquisition campaignsStrong grasp of growth metrics and how design impacts user behaviorFamiliarity with A/B testing, performance tracking, and iterative designBonus: Experience in gaming, entertainment, or competitive skill-based productsExtra bonus: You know poker—or are excited to learn
What Success Looks Like
A polished, high-converting marketing site that communicates our value proposition to new playersSeamless flows from ad to signup, reducing dropoff and boosting conversion ratesDesign assets and landing pages that scale across campaigns, product launches, and growth initiativesA consistent, compelling visual identity that builds trust with serious poker players
If you’re excited to work at the intersection of design, growth, and gaming, and want to help launch a category-defining product, we’d love to hear from you.
Join us at Bellota Labs—where the game is just getting started.
