Senior Product Marketing Manager (f/m/x)
Are you a strategic product marketer who excels at sales enablement and thrives at the intersection of product, sales, and marketing?
We're seeking a Senior Product Marketing Manager to expand our product marketing capabilities and help establish this discipline as a strategic driver for G+D Netcetera as a leading partner for future-proof digital solutions for the financial industry from and in Europe.
As part of G+D Netcetera's international marketing team, you will be supported and challenged. With your expertise, we'll strengthen product marketing's role and voice as we drive our initiatives to new heights and accompany our customers even more closely on their journey into a digital future.
Your Responsibilities:
- Develop comprehensive sales enablement programs including pitch decks, battle cards, objection handling guides, and competitive intelligence
- Develop compelling product marketing materials, website content, promotional campaigns, and sales support documentation as well as engaging success stories and case studies that demonstrate measurable business impact
- Audience strategy (ABM), value proposition, market research, messaging and positioning to stay on top of the competitive landscape
- Collaborate with Sales and Product teams to support go-to-market (GTM) execution for product launches and feature releases
- Partner with cross-functional stakeholders to implement portfolio marketing strategies
- Ensure marketing assets and portfolio documentation remain updated, aligned with product evolution, and consistent in messaging
- Plan, coordinate, and execute marketing-related events such as webinars, conferences, and live presentations
- Act as a solution-oriented coordinator, ensuring efficient and effective project execution
Our salary range for this position starts at EUR 75,000 gross per year. The actual offer will depend on your skills and experience and may be significantly higher.
Requirements
Your Profile:
- At least 5 years of proven experience in B2B product marketing with a strong track record in sales enablement, preferably in B2B SaaS or fintech, and driving measurable revenue impact
- Demonstrated experience developing GTM strategies and successful product launches
- Excellent skills in stakeholder management, organization, coordination, and communication
- Solution-oriented mindset with ability to advocate effectively for marketing initiatives
- Strong expertise in producing high-impact marketing assets (case studies, slide decks, web product pages) with a talent for simplifying complex information
- Analytical mindset with ability to translate data into actionable insights
- Understanding of the banking and payments industry
- Experience with marketing automation platforms (e.g., Salesforce, Pardot) preferred
- High proficiency in both German and English to create high-quality marketing content and communicate seamlessly with global stakeholders