Technical Sales Representative - Roofing and Building Finishing (Western Canada)

In this hybrid role, you will support both the Building Finishing and Roofing divisions, acting as a technical advisor and sales partner to customers across multiple product lines.

What You’ll Be Responsible For

• Engage with key clients—including contractors, distributors, architects, and roofing professionals—to recommend the best solutions from our full portfolio of building finishing and roofing products.
• Provide technical expertise on product applications, including masonry systems, self‑leveling solutions, caulking, ceramics, paints, and roofing systems.
• Perform specification work, ensuring Sika products are written into project documents for major construction and roofing projects.
• Promote Sika’s technical capabilities in both markets, positioning our Building Finishing and Sika Sarnafil roofing technologies as industry-leading solutions.
• Collaborate closely with R&D and Marketing to help introduce new products and communicate customer needs or market insights.
• Coordinate with Customer Service to ensure accurate, timely delivery of orders and support seamless job‑site logistics.
• Support customers with product issues, troubleshooting concerns quickly and providing effective, solutions‑driven service.
• Drive sales growth by building strong relationships, understanding customer needs, and proactively identifying opportunities across both divisions.

What You Bring

• Determination, resilience, and a strong drive to succeed in a dual‑stream sales environment.
• A passion for building customer relationships and a willingness to deepen your knowledge of technical products across both building finishing and roofing segments.
• A proactive mindset, eagerness to learn, and the ability to communicate technical information clearly and confidently.

Qualifications

• Education & Experience

  • University or College degree preferred, or equivalent work experience.
  • 2–3 years of field sales experience in the construction industry, ideally with exposure to roofing, building finishing, or related commercial construction products.
  • Prior experience in customer-facing roles (customer service and/or sales), either in person or over the phone.

• Industry Knowledge

  • Experience selling to developers, contractors, architects, and distributors.
  • Proven relationships with key decision makers in the construction sector, especially within Western Canada.
  • Familiarity with roofing systems, building finishing products (masonry, EIFS, mineral paints), or related construction materials is considered an asset.

• Skills & Abilities

  • Strong interpersonal, verbal, and written communication skills.
  • Excellent presentation skills and the ability to explain technical information clearly.
  • Demonstrated ability to build and maintain long‑term customer relationships based on trust, professionalism, and technical expertise.
  • Strong selling, negotiation, and commercially focused decision‑making skills.
  • Effective time and territory management; ability to thrive independently and within a team.
  • Tech‑savvy with strong computer skills, including proficiency in MS Office Suite and mobile tools.

• Personal Attributes

  • Self‑driven, results‑oriented, and motivated by sales growth.
  • Organized, professional, and able to manage multiple projects and priorities.
  • Passionate about learning product technicalities and becoming a trusted advisor to customers.
  • Maintains a professional business appearance in accordance with company standards.

• Other Requirements

  • Willingness to travel regularly for internal meetings, training, job‑site visits, and customer events.

Additional Information

What do we offer?

We’ll give you everything you need to excel in your role and one-to-one coaching. You’ll enjoy a rare combination of autonomy and camaraderie, as you’ll manage your own book of business while being part of a friendly professional team. We’ll give you lots of responsibilities, including your own portfolio of customers and these might be trades experts, project managers, or company leaders. From there, we’ll trust you to do whatever it takes to deliver outstanding results. Go the extra mile and we’ll reward you with unrivaled support with a team of business developers and technical support experts.

Why should you apply?

We have an excellent mix of people and some of our best Technical Sales Representatives joined us with a minimum level construction experience. Success at Sika is down to teamwork and ability, no matter what your background.

• Join the family of Sika AG, with over 35,000 employees and companies set up in over 100 countries, which provide ample of opportunities to grow. 
• Many of our employees describe their working relationships at Sika as friendly, personable and sincere. We call this the "Sika Spirit".
• For such a large company, we have a surprisingly flat hierarchy with direct decision-making processes and decentralized organizational units.
• We firmly believe that the diversity of our workforce is a key contributing factor to our success story.

Sika is committed to a work environment that supports, inspires, and respects all individuals that apply. As an equal opportunity employer Sika will consider all qualified applicants without discrimination on the basis of race, color, religion, sex, pregnancy, sexual orientation, gender identity, age, disability, national or ethnic origin, or other protected characteristics. We offer competitive salaries, aligned with local market benchmarks and the specific scope and responsibilities of each role. Compensation is determined based skills relevant to the position, education and/or training.  We are committed to fair and equitable pay practices in accordance with applicable laws and regulations.

Sika Canada discloses that we use Artificial Intelligence (AI) tools to assist in the initial screening of applications. However, we want to emphasize that AI does not make final decisions or eliminate candidates from consideration. Our dedicated hiring managers and recruiters carefully review all applications to ensure a fair and comprehensive evaluation process. This approach combines the efficiency of AI with the expertise and judgment of our experienced hiring team, allowing us to identify the best candidates while maintaining a human-centered hiring process.