Marketing Intern - Influencer Focus
We're looking for an Influencer Marketing Intern to join the team at Printfresh, a growing sleepwear and fashion brand.
The ideal candidate has a natural curiosity about the intersection of social media, marketing trends, and creators, and sees the creator landscape as more than just a place to scroll, but as a real opportunity for brand storytelling. You'll thrive here if you're a creative person who's comfortable sharing ideas, receiving feedback, and adapting when things shift. This is a collaborative role on the influencer team, and it's a great fit for someone who does their best work in a fast-paced, hands-on environment.
About the job:
- This role is open to currently enrolled students, or post-grads within 1-2 years after graduation
- Work will be performed on-site at our Philadelphia office Tuesdays through Thursdays
- Additional work on Mondays and Fridays may be an option for the right candidate
- This internship will last for three months, with the potential to extend to six months
- Starting pay is $12/hour
What you'll do:
- Learn about influencer marketing on a large scale
- Assist in communicating with our engaged influencer network
- Work collaboratively with the social and influencer team to brainstorm Influencer content plans and campaigns
- Contribute to the identification and outreach of new creators
You'll love this role if:
- You have a fascination with influencer marketing and its place in society
- You’re highly organized and intent on seeing every task through to completion
- You love to create and complete to-do lists
- You have a strong understanding of what makes a social media post successful
- You see influencers through an analytical lens, understanding why they’re influential
- Creative feedback is motivating to you
- You have an eye for design, strong visuals, and photography
Key Responsibilities
Influencer Discovery - 40%
- Assist in discovering on-brand influencers and content creators, communicating with them about gifting, tracking, and updates
- Brainstorm paid content creation ideas and campaigns
- Monitor and organize influencer mentions and posts, reporting findings to the team
Influencer Communication - 30%
- Outreach creators about gifted opportunities
- Keep up with and respond to influencer DMs
- Engage with tagged influencer posts
Daily Upkeep of Influencer Data - 30%
- Assist in tracking campaign goals and results
- Ensure that paid influencers have received product, and track/organize submission of content, contracts, and invoices
- Contribute to the creation of monthly reports for the influencer team
Requirements
- Interest in learning more about the influencer space and brand storytelling
- Fascination with and deep understanding of online culture, including the latest news, trends, and releases
- Working knowledge of major social media platforms (Instagram, TikTok, Pinterest, Facebook)
- General understanding of influencer marketing programs and their functions
- Excellent written and verbal communication skills
- Willingness to learn and comfortable with exploring unfamiliar tasks
- Experience with influencer marketing platforms (like LTK or ShopMy) a plus