Web Merchandiser
About Printfresh
Printfresh is a Philadelphia-based, rapidly growing, woman-owned lifestyle brand known for whimsical prints, size-inclusive silhouettes, and a commitment to sustainable and ethical manufacturing. Founded by Creative Director Amy Voloshin, Printfresh began with pajamas in 2019 and has grown into a beloved brand with a loyal community of over 100,000 print and pattern lovers.
Job Mission
The Web Merchandiser plays a key role in bringing the Printfresh brand to life on Printfresh.com across mobile and desktop. Working closely with the Senior E-Commerce & UX Manager, this role is responsible for executing day-to-day site merchandising that tells a compelling visual and storytelling-driven narrative. The Web Merchandiser supports product launches, seasonal stories, promotions, and ongoing site optimization to ensure a cohesive, engaging, and high-performing online shopping experience.
The ideal candidate is highly detail-oriented, creatively minded, organized, and excited by the intersection of product, storytelling, and performance-driven e-commerce.
Key Responsibilities
- Execute day-to-day website merchandising to maintain a cohesive brand presence online
- Support product launches by updating the website according to the content calendar
- Build and update landing pages, category pages, product pages, banners, and on-site copy
- Collaborate closely with the Senior E-Comm & UX Manager to align merchandising with site strategy and UX best practices
- Partner with creative, marketing, buying, and web studio teams to request assets and support timelines
- Merchandise seasonal stories, collections, and key moments across the site
- Monitor inventory levels and adjust site presentation accordingly; partner with inventory and buying teams on replenishment needs
- Assist in cross-selling, bundling, and collection setup (including pre-sales)
- Maintain accurate tagging, product setup, and SEO-forward product descriptions
- Support CRO initiatives by assisting with setup and execution of site tests and optimizations
- Analyze photography performance and collaborate with creative teams to improve visual storytelling
- Track site health and accuracy, proactively identifying and resolving errors
- Remove discontinued or sold-out products from the site in a timely manner
- Assist with promotional and clearance merchandising strategies
- Help set up microsites or special landing pages for partnerships, launches, or campaigns
- Support reporting by pulling weekly, monthly, and quarterly performance data and observations
Requirements
- 3–5 years of experience in an e-commerce or web merchandising role
- Bachelor’s degree in business, fashion merchandising, or a related field
- Strong working knowledge of Shopify, Google Analytics, Excel, and inventory systems
- Comfortable working with data and metrics to inform merchandising decisions
- Detail-oriented with strong organizational and execution skill
Benefits
What We Offer
- Full-time position with hybrid flexibility (in-office Tuesday–Thursday)
- Health and dental insurance
- PTO and paid holidays
- 401(k) with company match
- Employee discount on all Printfresh products
About Our Culture
At Printfresh, we celebrate creativity, sustainability, and a customer-first mindset. Our core values guide everything we do:
- Do the Right Thing
- Just Say It
- Do What It Takes
- Just Off-Center
- Customer-Centric
- Learning Oriented