Omni Activation Specialist
What are we building?
Hard Rock Digital is a team focused on becoming the best online sportsbook, casino, and social gaming company in the world. We’re building a team that resonates passion for learning, operating and building new products and technologies for millions of consumers. We care about each customer's interaction, experience, behavior, and insight and strive to ensure we’re always acting authentically.
Rooted in the kindred spirits of Hard Rock and the Seminole Tribe of Florida, the new Hard Rock Digital taps a brand known the world over as the leader in gaming, entertainment, and hospitality. We’re taking that foundation of success and bringing it to the digital space — ready to join us?
What’s the position?
Our Omni Activation Specialist is an integral part of our Omni Team, reporting to the Omni Activation Director. You will be responsible for:
Executing on-property activations across Hard Rock hotels, casinos, entertainment venues, and partner locations, ensuring seamless setup, execution, breakdown, and auditing.
Programming properties with omnichannel assets (print and digital) to support acquisition and cross-channel engagement.
Managing brand ambassadors and ensuring consistent, professional customer engagement that reflects the Hard Rock Bet brand.
Supporting off-property activations at sports bars, restaurants, hospitality partners, and other high-traffic venues through tiered levels of programming.
Collaborating with internal teams (CRM, Marketing, VIP, Partnerships, Social Media) and external stakeholders to support joint activations, tentpole events, and targeted campaigns.
Capturing onsite content to support storytelling, social media initiatives, and omnichannel brand awareness.
Coordinating with CRM to support geo-fenced journeys, targeted offers, Unity-linked incentives, and other Omni-driven engagement opportunities.
Tracking KPIs including NRMP acquisition, app downloads, incentive utilization, traffic flow, and event-specific performance to inform future optimization.
Through your previous and gained experience you will actively contribute to the continuous improvement of Omni team processes, procedures, and systems.
What are we looking for?
Required and preferred candidate skills and experience:
Successful candidates will be self-driven and a self-motivated team player capable of working efficiently in a high-volume real-time environment. The role is best suited for a candidate who thrives in a fast-paced, ever-changing environment with a passion for sports and gaming:
We are looking for someone who has:
1–2 years of experience in event execution, marketing activation, hospitality operations, partnerships, or customer engagement.
Strong operational skills and the ability to oversee complex activation logistics from start to finish.
Excellent communication skills and confidence in customer-facing settings.
Ability to work flexible hours, including nights, weekends, and holidays.
Ability to stand/walk for long periods and lift/move up to 40 pounds.
A proactive and solution-oriented mindset with strong attention to detail.
Ability to build and maintain professional relationships with internal and external partners
What’s in it for you?
We offer our employees more than just competitive compensation. Our team benefits include:
Competitive pay and benefits
Remote working
Startup culture backed by a secure, global brand
Opportunity to drive informed decision making for a best-in-class casino brand
Roster of Uniques
We care deeply about every interaction our customers have with us, and trust and empower our staff to own and drive their experience. Our vision for our business and customers is built on fostering a diverse and inclusive work environment where regardless of background or beliefs you feel able to be authentic and bring all your talent into play. We want to celebrate you being you (we are an equal opportunity employer).