Senior Customer Marketing Manager
Company overview
LucidLink is a fast-growing startup on a mission to make data instantly and securely accessible from everywhere. As remote and hybrid work has become the new normal, our cloud-based technology enables teams to instantly access files and collaborate from anywhere in a familiar format that works like a local hard drive.
LucidLink’s solution is designed for workflows involving huge files, massive data sets and real-time collaboration. Our customers include the world’s most creative companies like Paramount, Warner Brothers, Epic Games, Spotify, A+E and Netflix. We were founded in 2016 by storage industry experts and support over one billion customer files across more than 40+ countries. LucidLink is headquartered in San Francisco, California, has an engineering office in Sofia, Bulgaria, and remote employees across North America, Europe, and Australia.
Reasons to join LucidLink:
Tackle big challenges: You’ll have the chance to solve complex, high-stakes problems that redefine how teams collaborate globally. By starting with the Media & Entertainment industry and expanding into data-intensive sectors, you’ll gain deep insight into cutting-edge technologies and play a role in shaping the future of global workflows.
Values-led culture: Our values don’t just exist on paper—they guide every decision and interaction. You’ll thrive in an environment where integrity, innovation, and empathy are at the core of how we operate, empowering you to grow personally and professionally.
Hypergrowth journey: Joining a company with triple-digit growth rates means unparalleled opportunities for advancement, learning, and being part of an exciting journey toward unicorn status. You’ll experience the adrenaline of startup speed combined with the satisfaction of building something truly impactful.
Immediate impact: At LucidLink, your work will matter—immediately. You’ll be part of a tight-knit team of 230+ builders working at startup speed, where your ideas and actions will create tangible, exponential results that contribute to our collective success.
Comprehensive benefits: We believe in investing in our people. With flexible PTO, a competitive salary, stock options, and full health coverage, you’ll feel supported both professionally and personally while enjoying a strong work-life balance.
LucidLink is looking for a Senior Customer Marketing Manager to turn real customer outcomes into credible stories and proof that help prospects buy with confidence and help existing customers succeed with LucidLink.
This role owns the end-to-end customer storytelling pipeline, capturing how customers implement and use LucidLink and turning those workflows into case studies, video stories, and sales-ready proof assets that support lifecycle programs and revenue motions.
You will partner closely with the Lifecycle Marketing and the Account Management team to map and support the customer journey from closed-won through onboarding, adoption, renewal, and expansion. Lifecycle Marketing owns lifecycle strategy and programs, while Customer Marketing translates customer outcomes into stories, proof, and educational assets that reinforce those programs.
You will also collaborate with Demand Generation, Product Marketing, Content, Sales, and Product teams to ensure customer outcomes appear consistently across campaigns, sales conversations, and customer education.
The role requires both strong storytelling instincts and technical curiosity — the ability to understand real customer workflows and translate them into narratives that resonate with enterprise buyers and technical evaluators.
Key Responsibilities
• Own the end-to-end customer storytelling pipeline, capturing how customers implement and use LucidLink and turning real customer workflows and technical use cases into case studies, video stories, quotes, and web narratives.
• Translate customer outcomes into sales-ready proof assets (slides, proof packs, reference briefs) and build a searchable system of record that enables revenue teams to quickly find and use the right customer proof in deals.
• Partner with Lifecycle Marketing and Account Management to map the customer journey and develop storytelling and educational content that supports onboarding, adoption, renewal, and expansion.
• Capture and communicate measurable customer impact through workflow narratives, before/after metrics, and outcome-driven stories.
• Collaborate with Lifecycle Marketing, Demand Generation, Product Marketing, Content, Sales, and Product teams to activate and distribute customer stories across campaigns, webinars, sales conversations, and other customer-facing moments.
What We Expect in the First 90 Days
• Deliver a customer journey map with clearly defined “moments that matter,” aligned with Lifecycle Marketing and the Account Management team.
• Publish one to two high-credibility customer stories, including at least one video-first workflow story.
• Establish a lightweight customer proof system of record with tagging, storage, and an initial usage report.
• Launch the first sales-ready proof packs aligned with priority industries or personas.
Required Qualifications
• 5+ years of experience in customer marketing, lifecycle marketing, advocacy, product marketing, or content marketing in B2B SaaS (enterprise preferred).
• Proven ability to produce enterprise-grade customer stories, including navigating approvals and multiple stakeholders.
• Hands-on ability to capture and edit simple customer storytelling videos.
• Strong cross-functional collaboration skills, particularly with revenue and customer teams.
• Technical curiosity and the ability to translate product implementation details into credible narratives.
• Strong project management and prioritization skills, with the ability to operate independently.
Preferred Experience
• Experience in enterprise infrastructure, storage, security, collaboration, or workflow-heavy products.
• Experience building customer proof systems including taxonomy, tagging, governance, and usage tracking.
• Experience creating sales enablement assets based on customer proof.
• Experience supporting customer speakers, webinars, events, or executive roundtables.
The Role Is Not for You If
This role is focused on customer storytelling and proof creation. It may not be a good fit if:
• You primarily work on email lifecycle marketing or CRM campaigns.
• Your experience is mostly brand or editorial content marketing rather than customer storytelling.
• You prefer running community or advocacy programs rather than producing concrete storytelling assets.
• You are uncomfortable learning technical workflows and infrastructure products.
• You prefer highly structured environments rather than working autonomously in a fast-moving startup.
Interview Process
Our goal is to determine whether you’re a great fit for our team, customers, and culture while giving you the opportunity to learn more about LucidLink and ask questions along the way.
The interview stages for this role are:
• Initial conversation with our Talent team
• Hiring Manager interview
• Cross-functional interviews with key collaborators (Customer Success, Sales Enablement, and Content)
• Take-home assignment and presentation
• Final conversation with our CMO